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How Instagram Can Work For B2B PR

ImPRessions - Crenshaw Communications

Here are a few ways Instagram can help amplify storytelling for B2B organizations. Did you just spend weeks on a huge Wall Street Journal feature article for a new launch and want everyone to see it? We can’t show their actual technology but can share a glimpse of their thinking about the category. . This is a no-brainer.

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S&T Live Recap: JCPenney’s Michelle Sing on Leadership and Finding Your Wings

PRSay

“Connecting metrics from communications back to business performance continues to be tough, but we’re making progress,” thanks to the tools and technology now available, said Michelle Sing, head of communications and philanthropy for JCPenney, during the Nov. 14 episode of S&T Live. In my mind, the two are integrated,” she said. “I

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Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it. It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. As an example.

Media 202
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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

Many times, the agency spearheads the job of launching and maintaining multiple content marketing platforms to deliver the client’s message — journalism aside. In this polemicized media environment, journalism becomes reliant on reach to new audiences in a unique new way.

SEO 120
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PR Rock Stars: Minnesota Timberwolves’ and Lynx’s Kirsten Wenker

Communications Conversations

I knew I still wanted to be in the business of storytelling, which led me to pursue a career in PR. So I worked at several agencies on all different types of brands – CPG, travel, technology, retail and fitness to name a few. You got your degree in journalism, like many in our field. Why or why not?

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

Experiential storytelling. Media and journalism. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. Topically, this event covers a lot of ground. Professional development.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52