PRSay

OCTOBER 2, 2017

Why Data Is Required for Storytelling. Storytelling is an art, and when done well it touches on human emotion and evokes a connection. By applying data to storytelling, communicators can learn what resonates with people and create campaigns that earn results. But how do you know what stories will engage your audience?

Data 145

Data How To Storytelling Analytics 145

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 196

Marketing Content Marketing Data Social Media 196

Communications Conversations

DECEMBER 5, 2019

My background in journalism, public relations, communications and advocacy has been a great fit for this work. But one thing that ties into so many of my upcoming projects is storytelling. We were nimble and maximized our resources by teaming up with amazing pro bono partners, like StoneArch, Software for Good and Intercross.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Beyond PR

JANUARY 18, 2018

adults have installed ad-blocking software on their computers, which means that advertisers can reach 38 percent fewer consumers than they once could. . Let’s stop considering the art of storytelling and the science of data as being mutually exclusive. My co-presenter James McQuivey calls this the “ end of advertising as we know it.”.

Media 75

Media Advertising Advertising Measurement 75

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 198

Writing Communications Marketing B2B 198

PR 20/20

MAY 23, 2017

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? Search Engine Journal publishes articles for every level of search expert.

Resources 53

Resources Marketing SEO Engineering 53

PR 20/20

SEPTEMBER 17, 2019

Experiential storytelling. Media and journalism. The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. The South by Southwest Conference & Festivals “celebrate the convergence of the interactive, film, and music industries.” Professional development.

Conference 97

Conference Marketing Case Study Content Marketing 97

Cision

MAY 21, 2015

Social media marketing podcast covering digital tools, apps, and software. The Brand Advantage Journalism Podcast. Interviews with thought leaders and business experts sharing success stories on branding, storytelling, marketing, social media, entrepreneurship, journalism, and strategies to grow your business.

Social Media 120

Social Media Marketing Pinterest Media 120

Contently - Strategy

JULY 31, 2019

A content marketing platform (CMP) is software for organizing the content marketing process. This gamification of a company’s own website is also a hallmark in data visualization journalism like the stories on FiveThirtyEight. A lead form for a magazine’s free email newsletter is another. Hub and spoke.

Content Marketing 111

Content Marketing Marketing Media SEO 111