Interviews Sports Storytelling Video 
Presspage
AUGUST 24, 2023
This principle, also known as the ‘Three H's’, is a content strategy framework developed by Google to optimize online video content and engagement on YouTube. Furthermore, Porsche's core values, including exclusivity, entrepreneurship, design, and performance, serve as the foundation for their storytelling approach.
PRSay
AUGUST 12, 2016
For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.
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OnePitch
OCTOBER 20, 2022
Read below for the entire interview with Jen: . Because we offered interviews with not only our client but also the professional sports team president and another partner, the journalist had a first-person perspective on the impact from all sides. The technology in this story was a design application. And he did beautifully.
ImPRessions - Crenshaw Communications
MAY 24, 2018
In today’s atmosphere of continuous communications from a multitude of channels, PR people (and their marketing peers) must come up with original approaches to storytelling to break through the noise. To urge people to give their eyes periodic breaks from screens, it filmed a series of snappy, fun viral videos called 20 Second Daydreams.
ImPRessions - Crenshaw Communications
JANUARY 30, 2018
The Boing Boing blog is an eclectic compilation of mostly weird and under-the-radar entertainment, political, sports and science stories usually illustrated with video. Authentic Storytelling Project. Boing Boing. Better Writing Blogs. Smart Blogger. A great example is this post on “engagement journalism.”
MaccaPR
DECEMBER 17, 2014
The strength of the Always video stems from its ability to show those who first feebly ‘ran like a girl’ actually exhibit power the second time around—it’s a shift in consciousness, and action, we see right on the screen. Interviews Brand Strategy'
Critical Mention
FEBRUARY 27, 2020
I always remind clients it’s about storytelling. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. Articles will get shorter and video will remain king. What is the #1 thing you try to express to new clients when you bring them on board?
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