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The 22 Responsibilities of PR and What They Entail

Onclusive

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media.

Training 195
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Consider The Impact on Local Communities. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering. For more on media training and brand messaging, check out this post.

Media 294
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Good Stories

PR for Anyone

Remember, these are for local media and national television. If you are pitching magazines or national publications, that’s a much longer lead time (I made that mistake!). By being timely, Jonelle, just solidified her place as a go-to expert in the pediatric dentistry space for her local NBC. What to Pitch When.

Pitching 130
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When To Turn Down A Media Interview

ImPRessions - Crenshaw Communications

It goes against all the instincts of a public relations specialist to turn down a media opportunity. A TV station had requested an interview with one particular family being helped locally. A top-tier publication may contact the PR team with an inbound request, and it’s a terrific opportunity that falls into our lap.

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Coronavirus and Communications: We’re Here to Help

Barokas

Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner. Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information. Stay well, stay safe, stay sane, stay home.

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What to Pitch in October

PR for Anyone

International Walk To School Month. There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE to see how easy it is to land in the media IF you follow a process that I have already created for you. Anyone can get publicity! what you can pitch your local media for the month of October.

Pitching 130
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PR Rock Stars: Best Buy’s Bianca Jones

Communications Conversations

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. Whether its dedicating your time to become a mentor, or hosting an intern for the summer, you’re providing teens an experience in a field that they may not have considered before.

Sports 113