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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

Most communicators for the Department of Defense also create imagery, audio and video. Traditional media skills such as radio broadcasting and television production are still vital. Essential communications skills endure. Some Navy vessels also have their own broadcasting systems onboard, which require specialized skills to operate.

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Zignal Labs Integrates Critical Mention For Expanded Broadcast Media Coverage

Critical Mention

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise.

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Lockdown letter: humanising business and media

Stephen Waddington

If this happened in 2020 it wouldn’t attract a murmur of attention let alone become an international news story and clock up 40 million YouTube views. We’ve accepted a significant reduction in production quality in mainstream radio and television. Home desks will be styled for video conference meetings.

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Are PR and Social Media Already Inseparable?

Shift Communications

You may scoff at the idea of Instagram models and YouTube video gamers but they have a most coveted asset: the trust of your client’s target audience. In many ways, the immediacy of social is filling in the gap that traditional print used to serve. Yes, we watch television but how? Why are influencers so important?

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The Present & Future Tech Trends PRs Should Prepare For

Cision

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. What level of eye contact is best in video? Emerged Trends.

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Tesla Owners Leadership Master Class with Maxim Behar from Vision to Reality: Building Leadership Qualities

Maxim Behar

There's a video of an interview with Bill Gates where he's asked, "What do we use this computer for?" I keep thinking that for example if television was a revolution compared to the printing press and the newspaper because it gave so many people the ability to see the same thing in real time and learn about it visually.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

Story timelines have shifted from traditional long-lead or daily print opportunities to instantaneous news with the introduction of social as the go-to storytelling platform. Leading with content (whether 2D or video) and cutting down the traditional press release to shorter/more straight forward copy also goes a long way.