article thumbnail

Five Myths About PR And Customer Acquisition

ImPRessions - Crenshaw Communications

Many businesses use a mix of email marketing, paid search, SEO, content marketing, and social media marketing to create prospects and turn them into customers. A big new product launch typically happens once in a couple of years at best. That’s a recipe for reputation disaster. Myth: PR only works when you have news.

B2C 120
article thumbnail

PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. praise-filled posts on Instagram. What is SEO PR? SEO PR combines public relations efforts with search engine optimization (SEO) techniques.

Viral 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 PR Resolutions to Make Now With 6 Weeks Left in the Year

Konnect Agency

When YouTube, LinkedIn, Twitter, Facebook and Instagram each came out, you made a profile. This ensures that your customers can find you, helps boost SEO and is still manageable. If Instagram is a platform that is important to your customers and you don’t have an influencer program, it’s time to reconsider your priorities.

article thumbnail

Best Practices for Finding and Reaching out to YouTubers That can Help Your Brand

Buzzstream

GrapeVine a great influencer platform focused on Instagramers. TubeBuddy is a Youtube video optimization tool that helps influencers maximize the SEO value. They help you improve your SEO and gain organic traffic. Step 11: Optimize For SEO. Lastly, every YouTube video should be optimized for SEO. Image Source.

YouTube 116
article thumbnail

5 Tips on Creating an Extraordinary YouTube Channel for Your Brand

Shift Communications

Seldom mentioned with major social platforms like Facebook, Twitter, and Instagram, yet still a household name. Do you want to plan content around key product launches you see coming in the future, or seasonal events? Ah, YouTube. From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60
article thumbnail

5 Tips on Creating an Extraordinary YouTube Channel for Your Brand

Shift Communications

Seldom mentioned with major social platforms like Facebook, Twitter, and Instagram, yet still a household name. Do you want to plan content around key product launches you see coming in the future, or seasonal events? Ah, YouTube. From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60
article thumbnail

5 Tips on Creating an Extraordinary YouTube Channel for Your Brand

Shift Communications

Seldom mentioned with major social platforms like Facebook, Twitter, and Instagram, yet still a household name. Do you want to plan content around key product launches you see coming in the future, or seasonal events? Ah, YouTube. From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60