Critical Mention

OCTOBER 18, 2019

While mentions and engagement do not directly impact SEO, what’s within the content can. . More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. How They Improve SEO. Optimize Your Social Media Pages.

SEO 80

SEO Social Media Strategy Media 80

Critical Mention

OCTOBER 21, 2018

It’s easy to fall behind rapidly evolving SEO trends, which include optimizing your website with the right keywords, using paid online marketing and using structured data—but there are five strategies that many PR pros miss when incorporating SEO into their campaigns: Back in the 90s, how did mom and pop stores grow their businesses?

SEO 74

SEO Strategy Engineering Local 74

Cision

FEBRUARY 3, 2017

No marketing and public relations executive is immune from the educational curve of bringing their client up to speed on the latest in search, bridging the digital and SEO divide on an hourly basis. The power of ideas and proper communication is one that cannot and will not be underestimated. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

ISEBOX

FEBRUARY 23, 2017

Especially since Pinterest and Instagram are basically the same: Both are image-driven social media platforms, using visuals in marketing that encourage sharing and engage your target audience. Instagram: A platform that enables you to capture visual content that you find engaging and would like to share with your community.

Pinterest 70

Pinterest Pharmaceuticals Instagram Marketing 70

5W PR

MAY 18, 2018

Brands and influencers all over the world are working together to change customer perception and drive sales, whether it’s on Facebook, Twitter, or even Instagram. Essentially, Instagram marketing is like using the popularity of a pre-established profile to springboard a company’s online efforts.

Instagram 60

Instagram Marketing Advertising Advertising 60

PRSay

SEPTEMBER 16, 2021

The Google and Facebook Business Manager change creates a challenge for strategic targeting of youth groups through SEO and on YouTube, Instagram and Facebook for communicators. Organizations that rely on a youth audience as a subset of their reach may want to consider a Facebook page or Instagram account dedicated to people under 18.

Advertising 172

Advertising Advertising Instagram SEO 172

Prohibition

MAY 18, 2023

As social media platforms develop, it is becoming more and more connected to other parts of digital marketing – with SEO being one of them. Last year, Google conducted a study that showed 40% of Gen Z users opted for apps such as TikTok and Instagram to obtain info instead of using Google Maps or Search.

SEO 62

SEO Engineering Google Social Media 62

Critical Mention

MARCH 17, 2022

Influencer marketing is increasingly prevalent in marketing strategies across the globe now that social networks like Instagram and Twitter continue to rise in popularity. Not only will your audience grow, but collaborating with influencers can also help boost SEO. Don’t forget to make sure their current audience aligns with yours.

Social Media 144

Social Media Media SEO Instagram 144

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Our agency’s been helping clients with search engine optimization (SEO) and pay-per-click (PPC) online advertising for seven years.

SEO 98

SEO Interviews Blogging Engineering 98

Prohibition

FEBRUARY 2, 2023

If you’re an SEO marketer and you’re not already addicted to TikTok, then you’re going to love it a whole lot more after today. But we’re going to see the biggest impact for SEOs. What does it mean for SEO and marketers? Where SEO tools will prove useful for this is for keyword research and site structure.

Trends 62

Trends SEO Viral Social Media 62

5W PR

DECEMBER 26, 2019

SEO RANKING. In appreciation of the impact SEO ranking can deliver, closer attention will be paid to Google’s My Business Listing by many of the survey respondents. Instagram will be used more by several respondents who cited it as the ideal platform to highlight their unique selling propositions. USP SHOWCASE. MORE PAID ADS.

Marketing 113

Marketing Instagram Media SEO 113

Shift Communications

MAY 10, 2022

We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. Its user base is no match for Facebook or Instagram. It’s where social media marketing and SEO truly overlap. Like SEO for web content, backlinks and “tags” from other creators/brands can boost ranking potential.

Pinterest 78

Pinterest YouTube Social Media Trends 78

PRSay

JUNE 20, 2019

Focus on SEO. Your mom might have told you about the benefits of sunscreen, but did she tell you about SEO? This might mean revamping old blog posts or looking up relevant keywords that can bolster your SEO footprint. Think of ways that your brand can really own different channels like Instagram TV or long-form Facebook videos.

SEO 146

SEO Content Marketing Video Strategy 146

5W PR

JANUARY 22, 2024

This is in contrast to organic methods, where visibility is earned through non-paid efforts such as se͏arch engine optimization͏ (SEO) or social ͏media posts. Platforms like Facebook, Instagram, and LinkedIn offer sophisticated targeting option͏s, al͏lowing advertisers to reach their ideal audience with precision.

Advertising 78

Advertising Advertising Exercises Measurement 78

Prohibition

APRIL 13, 2023

View this post on Instagram A post shared by Big World Small Pockets (@bigworldsmallpockets) We also have Beca. View this post on Instagram A post shared by BECA ? View this post on Instagram A post shared by Hand Luggage Only (@handluggageonly) A pioneer of the solo traveler is Abenat. hike wildcamp cook ?

Travel 62

Travel Instagram Hotels Tourism 62

Critical Mention

AUGUST 22, 2019

In fact, top companies like Facebook, Twitter and Instagram all have feeds that display videos on an auto-play function. Enhances SEO. Ultimately, video content is extremely effective for achieving great search engine optimization (SEO) results. Social Media Friendly. Until next time! Critical Mention.

Video 95

Video SEO Engineering Radio 95

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. As per the Sprout Pulse survey 2023 , nearly half (47%) of consumers intend to utilize shopping features within platforms such as Instagram Shops, Facebook Shops, TikTok Shopping, and the like. Dominance of TikTok SEO. The convenience? Impeccable.

Social Media 86

Social Media Media Mobile SEO 86

PR 20/20

JUNE 30, 2022

Well, believe it or not, the characteristics of a constructional pillar are the same when it comes to SEO (search engine optimization). For example, here’s a pillar page from HubSpot on Instagram Marketing. Improved SEO. Better SEO is one of the main reasons businesses choose to implement a pillar page strategy.

Engineering 80

Engineering SEO Instagram Writing 80

5W PR

NOVEMBER 23, 2021

Wondering if it’s worth the time and effort to build a business account on Instagram? According to cision.com, Instagram gets 4.21 But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. Instagram Generation. 07 percent for Facebook. Hashtags.

Instagram 158

Instagram Publicity How To Social Media 158

Critical Mention

DECEMBER 10, 2021

The Critical Mention Earned Media Suite lets users track earned media across leading social networks like Twitter, Facebook, YouTube and now Instagram. Users can now: Monitor public Instagram Accounts. Save Instagram mentions directly from the Social section of the Search tab. Receive real-time alerts of Instagram mentions.

Radio 116

Radio Instagram Analytics Mobile 116

ReimaginePR

JUNE 15, 2020

Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. This means that they should probably consider a platform that’s geared towards hosting photos and videos, like, say, Instagram. An e-commerce business might have more success in, well, e-commerce platforms.

Social Media 177

Social Media Brand Branding Marketing 177

Deirdre Breakenridge

DECEMBER 18, 2017

Is Instagram’s new Direct App something you should be concerned with? Is your audience going to view your Instagram Stories more than Snapchat? Create a Facebook ad and see how it performs, download TBH and see why teens like it, develop an Instagram story with a poll and see how your followers engage.

Case Study 224

Case Study Trends Instagram Social Media 224

Cision

OCTOBER 10, 2017

Along with your run-of-the-mill best practices in SEO, user-generated content distribution is more likely to be successful if you do the following: Collaborate with already successful publishers and experts: COVERGIRL has an influencer program set up that practically allows industry experts to create and distribute content for them.

Strategy 251

Strategy Case Study Instagram Print 251

The Stalwart Blog

MAY 12, 2016

Now the likes of Snapchat, Periscope, Instagram and various podcast equipments turns even the most amateur of citizen journalists into a news source. So it's understandable that a few organizations still don't see the value of social media.

Social Media 60

Social Media SEO Media Pinterest 60

Stephen Waddington

JANUARY 31, 2019

They’ve discovered new content formats such as audio (iTunes), images (Instagram) and video (YouTube). The link between blog content and SEO is well established. But SEO-fuelled blogging is a long term game. Podcasts are the current vogue. They’re curating content and writing newsletters.

SEO 113

SEO Community Blogging LinkedIn 113

Cision

AUGUST 11, 2016

However, all this change gives us little time for researching the best sites for the latest news in marketing, PR and SEO. The calculation takes into account a number of data points, such as social shares, SEO data and page rankings. Seo by the Sea. That’s why Cision has compiled a list of the top 100 sites for marketers.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

5W PR

JULY 18, 2023

Search Engine Optimization (SEO) To increase visibility in search engine results , optimize the brand’s website and content for relevant keywords. Consider running paid campaigns on platforms like Google Ads, Facebook Ads, or Instagram Ads. Experiment with creative and engaging content formats.

Brand 78

Brand Branding Engineering Analytics 78

Critical Mention

MAY 17, 2019

Off-page SEO is a crucial piece of your marketing puzzle. If you work in marketing, you probably understand that the majority of B2B customers do at least some of their buying research online, so optimizing your site for SEO is imperative for visitors.

B2B 113

B2B Marketing SEO Mobile 113

Stephen Waddington

DECEMBER 2, 2019

In the past 12 months digital PR has seen investment in content and paid social media but cuts in SEO and social listening. Budget cuts for organic and paid SEO, and social listening Brands have decreased their spending quite significantly in Search Engine Optimisation (SEO), which decreased by 10%.

Digital PR 78

Digital PR Report Communications Crisis Management 78

The Proactive Report

DECEMBER 4, 2018

Talk to your SEO and Web team. Your content team must include someone with an eye for good design who can use the slew of new tools available to make interesting graphics, social posts, videos, and Instagram Stories. More research is needed here. Find out what content is currently available. Then look at the content they find.

Content Marketing 189

Content Marketing Trends Marketing Strategy 189

The Proactive Report

OCTOBER 12, 2015

Platforms like Pinterest , Google+, Facebook , Instagram, and other social sites, are essential. Article Cross-Posting : One of the best things you can do, after you start producing content (for brand promotion, not SEO) is to do a little strategic cross posting. Social content is one way to keep your site alive and fresh.

SEO 100

SEO Google Pinterest LinkedIn 100

Newsfile

FEBRUARY 28, 2024

praise-filled posts on Instagram. What is SEO PR? SEO PR combines public relations efforts with search engine optimization (SEO) techniques. UGC can come from customers, brand loyalists, employees, or even paid UGC creators. Brands leverage UGC to enhance authenticity, engage audiences, and drive conversions.

Viral 52

Viral Crisis Communications SEO Reputation 52

Landis PR

NOVEMBER 26, 2022

Leverage SEO in Press Releases. Additionally, press releases can give your SEO efforts a huge boost. Popular social media platforms like Facebook, Instagram, and Twitter have billions of daily users who love to follow their favorite tech brands. Sharing your messaging has never been easier than with social media campaigns.

Company 98

Company Communications Case Study Engineering 98

Sword and the Script

FEBRUARY 20, 2024

The top metrics for marketing communications leaders: 46% lead generation; 45% web traffic; 45% social media engagement; 35% conversion rate; 33% sales; 30% brand share of voice; 24% followers/social media; 18% ad impressions/ reach; and 11% SEO rankings. Another 33% report using it occasionally and 27% are considering experiments.

Report 105

Report Publicity Marketing Pitching 105

Cision

JULY 26, 2017

Social Targeting on Facebook / Instagram. Facebook is unprecedented by nearly every measure for social platforms, except perhaps for engagement where its companion network Instagram (and its 700 million users ) excels. According to SEO expert Andrew Bruce Smith, only 6 percent of Twitter users are active on any given day.

Social Media 233

Social Media How To Insurance Insurance 233

Stephen Waddington

FEBRUARY 2, 2019

Instagram moderation, internet adoption report, fake Twitter audit, future of blogging, and Ofcom on children's media use and Digital Download date. Instagram knocked Brexit off the lead on BBC News this week following criticism of inappropriate content. Instagram has policies in place related to eating disorders and self-harm.

Instagram 60

Instagram Policies Twitter Mobile 60

Konnect Agency

NOVEMBER 24, 2020

A few call-to-action examples include: Visit Company Website Subscribe (to a newsletter) Follow Social Media Channels (LinkedIn, Facebook, Instagram, YouTube) Use Exclusive Code for a Limited-Time Offer Leave a Review Read Blog Post to Learn More. Every Podcast Episode is Your Secret SEO Weapon. Do you have newsletter or mailing list?

SEO 52

SEO YouTube Instagram Reputation 52