Prohibition

NOVEMBER 3, 2023

NYX: Showcasing the Perfect Product Launch NYX, another prominent beauty brand, opted for influencer marketing to drive its Halloween activity. In crafting your seasonal or holiday strategies, it’s crucial to strike a balance between utilising existing themes and staying true to your brand identity.

Marketing 62

Marketing Product Launch Retail Creativity 62

5W PR

JANUARY 3, 2024

Leveraging social media and influencers Beauty brands can collaborate with influencers for product launches, tutorials, and reviews. Beauty brands can use platforms like Snapchat and Instagram Stories for interactive and real-time engagement. These partnerships bring authenticity to the brand and help reach a wider audience.

Product Launch 78

Product Launch Consumer Interviews Community 78

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With more than 400 million users monthly, Instagram can be a powerful tool in a PR campaign — as we previously noted here. Store openings, fundraising rounds, new product launches — consumers and businesses have come to expect these, but our Instagram feed shows us they don’t have to be a yawn.

Instagram 159

Instagram Reddit Transportation Creativity 159

Remote PR Jobs

OCTOBER 11, 2022

Hashtags may be the most simple trackable metric used to measure success of product launches, campaigns, as well as overall online brand awareness. Nearly all major social media platforms– including Facebook, Twitter, and Instagram– offer in-app synthesized performance metrics. Performance Metrics.

Social Media 130

Social Media Media Product Launch LinkedIn 130

5W PR

SEPTEMBER 27, 2023

A well-rounded approach involves leveraging Instagram , YouTube, TikTok, blogs, and other relevant platforms. Targeted campaigns Strategically plan influencer campaigns around specific product launches, promotions, or seasonal changes. Real customers share their positive experiences.

Brand 78

Brand Branding How To Analytics 78

Konnect Agency

APRIL 20, 2021

From product launches to hosting an event, there is no shortage of creative ways and strategies to leverage celebrities and influencers for your brand. Celebrities are also utilizing their platforms to find ways to go beyond basic endorsements and product launches.

Creativity 52

Creativity Brand Branding Product Launch 52

Konnect Agency

MARCH 15, 2021

Depending on the brand and campaign goals, influencer partnerships can amplify awareness for a variety of initiatives spanning new product launches, location- and retailer-specific availability, generation of new content, increased followership, seeding programs to increase brand and product awareness and more.

Instagram 52

Instagram Analytics Product Launch Retail 52

Burrelles Fresh Ideas

FEBRUARY 6, 2024

Social Media Engagement: Live Streaming and Stories: Teams and brands use live streaming on platforms like Instagram and Facebook to provide real-time updates, behind-the-scenes content, and exclusive access. Here are some ways they incorporate technology into their PR and marketing efforts.

Fashion 86

Fashion Sports Technology Apparel 86

Prohibition

JULY 27, 2021

When it comes to Instagram and TikTok – think short snappy content that will capture viewers attention and convey the key message in around 10-15 seconds. Video content on Instagram. Instagram is all about visual content making it a great platform for marketers to get creative. Video content on Twitter.

Video 62

Video Social Media Media Instagram 62

ImPRessions - Crenshaw Communications

OCTOBER 22, 2019

A big new product launch typically happens once in a couple of years at best. It’s the role of the PR agency or internal team to create relevant news in the absence of a new product announcement or tech update. Fake followers, bots, and influence pods have become a real problem , especially on Instagram.

B2C 120

B2C Product Launch SEO Storytelling 120

PR Fuel

SEPTEMBER 16, 2020

You write and publish whatever content you want on Facebook, Instagram, and Twitter. You earn it with your company’s activities, product launches, events, and updates. You can share relevant company information with them like product launches, events in their communities, and important updates. Earned Media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Prohibition

AUGUST 22, 2023

Here are some key strategies to consider: Utilising social media for retail marketing Social media platforms such as Facebook, Instagram, and TikTok offer powerful marketing opportunities for retailers. Hosting events such as product launches, fashion shows, or workshops can generate buzz and attract a larger audience to your store.

Retail 62

Retail Marketing Measurement Product Launch 62

Communications Conversations

APRIL 21, 2015

So, all those posts and media reports you’ve read the last couple days talking about the big “hit” Target’s taking for this supposedly failed product launch? Target bet big on Instagram with this launch, using @targetstyle to promote the launch, but also creating a separate @lillfortarget account as well.

Social Media 60

Social Media Product Launch Instagram Media 60

The Proactive Report

FEBRUARY 24, 2017

Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. His tweet about a new Tesla product launch resulted in a $900 million increase in value. Facebook, Instagram and Snapchat can’t do the same thing that Twitter can do, all these years later. Back in November 2016 the shares were $18. Chris Abraham.

Twitter 235

Twitter Customer Service Web Facebook 235

Cision

FEBRUARY 19, 2016

When you hear “social media,” you probably think about your friends sharing pictures of their dogs or kids, checking in to their favorite restaurant, posting a filtered photo of their dinner on Instagram, or live tweeting #TheBachelor or the Super Bowl. Seeking recommendation requests within your product/industry category.

Social Media 120

Social Media Product Launch Pitching Instagram 120

Konnect Agency

NOVEMBER 7, 2019

When YouTube, LinkedIn, Twitter, Facebook and Instagram each came out, you made a profile. If Instagram is a platform that is important to your customers and you don’t have an influencer program, it’s time to reconsider your priorities. Cut the Fat (on your social media). Your company is a social media go-getter.

Instagram 60

Instagram Software Social Media Analytics 60

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. You can send company news to keep them in the loop and information on upcoming product launches and promotions to drive sales. Bottom line: email newsletter or blog subscriber?

Blogging 183

Blogging Comparison eBook Case Study 183

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring.

Media 108

Media Radio Television Engineering 108

PR Fuel

DECEMBER 14, 2021

Do you have a product launch or an upcoming newsworthy event on which you want to get media attention? Instagram accounts. One of the best ways to secure coverage from relevant media is by sending a press release. If you can’t locate them, you can also look on LinkedIn or give them a call. This includes: Blogs.

Product Launch 97

Product Launch Social Media Writing Newspapers 97

Newsfile

FEBRUARY 28, 2024

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. praise-filled posts on Instagram. Understanding PR & IR Basics 1. What is a Press Release? What is Media Monitoring? What is What is Newsjacking?

Viral 52

Viral Crisis Communications SEO Reputation 52

Konnect Agency

FEBRUARY 28, 2020

Whether it’s a new product launch, a funding announcement, or an event, we are the experts when it comes to the best outlet and editor to reach out to. View this post on Instagram Having a wonderful time with @jera.bean and @one1brands at @createcultivate Los Angeles! ?.

Marketing 61

Marketing Instagram Agency Product Launch 61

The Stalwart Blog

JANUARY 8, 2016

This is in addition to the already dominant YouTube, and other social networks like Vine, Twitter and Instagram. Brands are already taking note — athletic apparel giant Nike, recently pivoted it’s new product launches away from Apple-esque symposiums to more intimate Periscope sessions featuring one or more of its signature athletes.

Social Media 60

Social Media Trends Apparel Media 60

ISEBOX

MARCH 2, 2017

Start by identifying the life sciences conferences, disease awareness days, product launches, and other events you want to cover. But these Top 3 tips should help you with a specific strategy on Twitter (especially since we already covered Facebook and Instagram ). Who will make the list this year?

Twitter 70

Twitter Pharmaceuticals Marketing Product Launch 70

Konnect Agency

JANUARY 21, 2021

Influencers are often associated with the awareness phase of the sales funnel, promoting product launches and largescale campaigns correlated to KPIS like reach and impressions. Research has shown that people who are exposed to a product or service multiple times are much more likely to develop brand recognition and affinity.

Consumer 52

Consumer Marketing Instagram Social Media 52

Konnect Agency

JULY 6, 2022

Creating a well-prepared PR plan — one that includes relevant pitch angles for long-lead print messaging in addition to a complete media kit of high-resolution images, confirmed product launch dates for the current year, and finalized MSRP to share with media contacts— is essential when attracting the right writer for these opportunities.

Agency 52

Agency Print Pitching Product Launch 52

Prohibition

AUGUST 16, 2021

Brands have taken this on board and are using video across their channels more than ever before to convey messages, showcase new products or share thought leadership. Ensure you promote the event in advance to encourage people to join. Get in contact today to find out how we could help you: hello@prohibitionpr.co.uk.

LinkedIn 62

LinkedIn Video How To Marketing 62

Cision

AUGUST 3, 2015

” Some still perceive it as a “sexting” app, and others perceive it as superfluous relative to Facebook, Instagram, or Twitter. “Snapchat is a generation-specific platform, ideal for popular or new product launches. Some noted that Facebook changed their image uploads to emulate Snapchat photos.

Mobile 120

Mobile Advertising Advertising Facebook 120

PR 20/20

OCTOBER 4, 2018

Whether it be on Facebook, Instagram, YouTube or Snapchat, live streaming video content is becoming more popular for both marketers and social media users. Another example would be to demonstrate how a product or service is created , giving audiences a behind-the-scenes look at what goes into the products and services they love.”.

Video 78

Video Trends Strategy Marketing 78

Konnect Agency

APRIL 26, 2023

If you want your product or brand to make a big impact, your mailer needs to be just as memorable. Here’s how to create a product launch mailer that will have your audience feeling like VIPs. Social media platforms like Instagram and TikTok are perfect for finding the right influencers to work with.

Agency 52

Agency Marketing Creativity Consumer 52

Shift Communications

FEBRUARY 9, 2015

First, user growth has been stable: LinkedIn now has 347 million monthly active users, surpassing Twitter and Instagram. Overall, LinkedIn’s strong Q4 performance and upcoming product launches make it an essential part of any marketer’s toolkit, especially on the B2B side. Let’s jump into the details. Christopher S.

LinkedIn 60

LinkedIn B2B Advertising Advertising 60

Prohibition

OCTOBER 20, 2022

With over 67% of brands using Instagram for influencer marketing, it’s no wonder this social media strategy is changing the course of traditional marketing. To put simply, influencer marketing usually involves a brand collaborating with an online ‘personality’ to market one of its products or services. View this post on Instagram.

Instagram 12

Instagram Radio Education Product Launch 12

PR in High Definition

APRIL 28, 2016

Product launches. Marketing and PR professionals will be able to offer both consumers and media influencers alike a first-hand look at new products and services without ever having to send a physical product sample. Public figures will be closer to their audience than ever before.

Social Media 54

Social Media Tools Marketing Enterprise 54

PR 20/20

JANUARY 15, 2019

The article goes on to make the case not only for video content, but ad spend, too: “This past year, 65 percent of ad impressions on Instagram were the result of video content, and this is expected to grow even further. Marketers can accelerate their video ad content by running video ads on YouTube and Instagram…”. How Can I Apply It?

Trends 57

Trends Marketing Software Video 57

Beyond PR

JUNE 28, 2018

The ability to listen and analyze engagement metrics across social channels like Twitter, Facebook, Instagram and YouTube, alongside the rest of the earned media landscape is essential in providing a holistic view of campaign performance. What is The Overall Audience Perception of a Campaign or Product Launch?

Analysis 40

Analysis B2C Case Study Product Launch 40

Shift Communications

NOVEMBER 11, 2015

Seldom mentioned with major social platforms like Facebook, Twitter, and Instagram, yet still a household name. Do you want to plan content around key product launches you see coming in the future, or seasonal events? Ah, YouTube. From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60

YouTube Brand Branding Analytics 60

Shift Communications

NOVEMBER 11, 2015

Seldom mentioned with major social platforms like Facebook, Twitter, and Instagram, yet still a household name. Do you want to plan content around key product launches you see coming in the future, or seasonal events? Ah, YouTube. From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60

YouTube Brand Branding Analytics 60

Shift Communications

NOVEMBER 11, 2015

Seldom mentioned with major social platforms like Facebook, Twitter, and Instagram, yet still a household name. Do you want to plan content around key product launches you see coming in the future, or seasonal events? Ah, YouTube. From a survey of consumers, 80% report that video is helpful when researching a purchase decision.

YouTube 60

YouTube Brand Branding Analytics 60