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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

Media relations interests me because of the relationships I have personally had with public relations professionals. Some people became my go-to resources because I knew I could depend on them to answer quickly and with helpful, relevant information. These people became the sources I tended to avoid.

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People Mistrust Media Reports About Climate Change, Study Finds

PRSay

Those interviewed widely reject national news media as credible sources for climate information, feeling that the media present information that suits their own agendas. Networks and radio and newspapers and television — they’re all getting paid to tell me something,” one interviewee said.

Study 78
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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout.

Local 292
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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. Information was absolutely vital. Stay as close as you can to [senior managers] and get as much information as you can.

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Social Sharing Feeds Our Appetite for News

David PR Group

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. We know that fewer and fewer folks get a daily printed paper, but we remain informed (I hope), so people still get information somehow. He replied that he hasn’t read a newspaper in years.

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The State of the News Media 2015

Journalistics

What other trends are revealed in this year’s installment of the State of News Media? The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

How is public relations defined? Public relations is defined as the practice of intentionally managing the spread of information between an individual or organization and the public. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more.