Remove Financial Remove Newspapers Remove Pitching Remove Print
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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 103
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How to Write a Media Pitch (That Will Get Coverage)

Buzzstream

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

However, I learned a lot about reporters and pitching in that capacity. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” It was a very humbling experience. Reddit data.

Reddit 178
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Media relations is thriving

Stephen Waddington

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

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Behind the Headlines With Karen Paff

Cision

Journalists can see right through your mass emails – and they’ll ignore you if they suspect you aren’t tailoring your pitches. Karen Paff, senior vice president at Ogilvy Public Relations, recommends doing your research and learning as much as you can about the journalists you target before you pitch them your story. Rapid Fire Round.

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5 Solos PR Pros Share How They Structure Their Work Day

Solo PR Pro

Financial markets open trading at 6:30 a.m. I write or pitch media in the mornings, so I am only available beginning at noon daily. I still subscribe to one print newspaper, the Atlanta Journal-Constitution, and read it every morning. west coast time, meaning I’d have to be at the office by 6 a.m.

Meeting 98
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Can we press release that? 15 stories about the public relations industry (you won’t believe #10)

Stephen Waddington

The New York Times printed the article in full. The industry has a wholly unrealistic expectation that graduates should be oven ready, and able to immediately undertake a stakeholder audit, write a blog, or pitch media. That may be financial, marketing or some form of benefit in kind. Entry level roles demand work experience.

Industry 153