PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility.

Publicity 67

Publicity Small Business Advertising Advertising 67

Cision

JANUARY 16, 2017

In this post, we show three examples of businesses who have anonymized and aggregated their data to create useful, engaging, and unique content. Each is representative of a special case: a large business with representative data, a large business with localized data, and a smaller business with localized data.

Data 120

Data How To Retail Ethics 120

PR Fuel

NOVEMBER 2, 2021

What’s more, most PR companies offer these packages to small business owners. Thus, you want a company that allows embedding images, infographics, and video clips in your releases, especially if you’re marketing a specific product. Are your core audiences in the local, regional or national markets?

Writing 52

Writing System Automotive SEO 52

PR Fuel

JUNE 17, 2021

Should press releases be part of your marketing strategy, even as a small, up-and-coming business? A press release is a great way to pique the interest of local media agencies and journalists in your region in order to spread the word about your business. The short answer is, absolutely. Prioritize SEO Practices.

Writing 60

Writing SEO Google Local 60

Cision

SEPTEMBER 7, 2016

Here, you can find ebooks, infographics, webinars and templates to help you: Grow blog traffic. It’s a small price to pay. Small Business Association. Not only is the SBA’s website a wealth of information for the business owner, but it also has the added benefit of in-person resources. Design a website.

Resources 120

Resources Marketing Small Business eBook 120

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Weather may sound boring, but it’s actually a rich story idea with high local relevance. For example, IoT devices for the home can factor into smart pitches on fall clean-up and prep stories. Or, find a meaningful way for a company to get involved with Giving Tuesday or Small Business Saturday. The clock is ticking!

Film 180

Film Small Business Pitching Comparison 180

PR Fuel

OCTOBER 16, 2018

Consumers and members of the media like to know who they are doing business with. Including a company history, whether it be a biography of your business or a timeline of important events, is useful. For small businesses, it’s always nice to know who started the company and why. And don’t forget local promotions.

Web 40

Web Pitching Local Report 40