Sword and the Script
AUGUST 4, 2020
Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Earned media is sexy.
ImPRessions - Crenshaw Communications
MAY 13, 2021
Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media.
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Onclusive
JANUARY 5, 2021
The stakes are high when it comes to media monitoring, and a robust solution will ensure you account for all relevant content. Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage.
Landis PR
APRIL 12, 2021
The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. Wire services will do enterprise reporting, but they are primarily reactive.
Sword and the Script
APRIL 12, 2022
Enterprise monitoring may cost more. PR tech startup Vetted announced it was acquired by ITK Information Services , which owns the media monitoring product Report Mule and publishes the PR Daily Brief. Pricing for Propel ranges from $250-$600 per month. Vetted acquired by ITK Information Services.
Bianchi Biz Blog
OCTOBER 24, 2022
FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. For our enterprise and feature stories, we always aim to incorporate the human element as well.
5W PR
JANUARY 22, 2019
When a message goes out, is it public relations or advertising? However, while there is some overlap, the truth is, each enterprise has a distinct purpose, priority, and metric for success. Paid Media. Advertising is defined as a paid media presence. For a lot of folks, these terms are understood interchangeably.
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