Enterprise Media Relations Pitching Print 
Sword and the Script
AUGUST 4, 2020
Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Earned media is sexy.
ImPRessions - Crenshaw Communications
MAY 13, 2021
Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media.
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Onclusive
JANUARY 5, 2021
The stakes are high when it comes to media monitoring, and a robust solution will ensure you account for all relevant content. Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage.
Landis PR
APRIL 12, 2021
The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. Wire services will do enterprise reporting, but they are primarily reactive.
Sword and the Script
APRIL 12, 2022
Propel is an all-in-one PR platform with media contacts, email distribution and monitoring. The company caught my eye when it said it uses artificial intelligence (AI) to analyze a reporter’s pitching preferences. The idea is helping PR understand how reporters prefer to be pitched and improve your chances of coverage.
Bianchi Biz Blog
OCTOBER 24, 2022
FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. For our enterprise and feature stories, we always aim to incorporate the human element as well.
Sword and the Script
NOVEMBER 26, 2019
How can you tell if your media relations efforts are having an impact? This is because media relations is getting harder (68% of PR pros say so), and both owned media and paid media play a critical role in breaking through the clutter. Using paid media to drive earned media coverage isn’t new.
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