Axia PR

AUGUST 22, 2018

And what you should ask your PR firm before finalizing your PR plan. If you’re new to using public relations to build your brand, then starting a PR program can seem daunting. Luckily, it’s easier with the help of a trusted PR firm and a PR plan. A PR plan should be the road map that your PR firm (and your team) uses to create a successful PR program.

Education 115

Education Company Brand Branding 115

Stephen Waddington

AUGUST 22, 2018

A cross industry group of international PR associations has developed a common set of principles for ethical practice. The next job is education and enforcement. An enforceable code of conduct is the cornerstone of a profession. It sets out the behaviour and practice expected of practitioners. In a well-publicised case the Public Relations Communications Association (PRCA) terminated the membership of Bell Pottinger in September last year for a breach of its code.

Ethics 95

Ethics Education Internal International 95

ImPRessions - Crenshaw Communications

AUGUST 22, 2018

The best PR agency in the world can’t hold a candle to employees who are empowered to do the right thing. That was my thought when I read @scottmonty’s tweet about an incident involving a Wisconsin Costco. Monty’s tweeted screengrab recounted the experience of a resident stranded by heavy rains and flooding. Apparently the staff of a nearby Costco opened their doors to helpless locals, handing out dry clothes and even dragging in furniture when the store itself started to take

Customer Service 136

Customer Service Insurance Insurance Banking 136

Agility PR Solutions

AUGUST 22, 2018

The findings of a new online study of on-air talent and producers from radio stations across the United States were unveiled at the recently held “Morning Show Boot Camp” in Chicago, presented by Jacobs Media and Talentmasters. Respondents were asked a wide range of questions on their attitudes about the state of the radio industry, their careers, how […].

Radio 94

Radio Industry Trends Study 94

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Shift Communications

AUGUST 22, 2018

College is that time of your life where you are supposed to learn about the field you wish to make a career in. You attend lectures, study, take tests, complete projects, and hopefully learn all you can. But there is one thing missing in the “college experience” — real-world application. Here’s where internships come into play. I have been lucky enough to have two internships, and I can honestly say that these experiences have given me a lot more of an eye opening than I received in the cl

Internal 68

Internal International Transportation B2B 68

Garrett Public Relations

AUGUST 22, 2018

This is one of my favorite times of the year. Content Marketing World 2018 is coming up Sept. 4-7. This will be my third trip to Cleveland to attend. To say I’m excited would be an understatement. When people ask me why this conference is so impactful, I tell them it’s THE place for content […]. The post 10 Noteworthy Sessions to Look Forward to at This Year’s Content Marketing World appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Content Marketing 62

Content Marketing Marketing Conference Publicity 62

Agility PR Solutions

AUGUST 22, 2018

There is no doubt that the world of business is hugely competitive—and even big businesses can sometimes get lost in the noise of other companies. If you want your business to get the attention it deserves, you need to think about new and innovative ways to get your customers’ attention. If you are struggling to […]. The post 4 ways to get your customers’ attention in a busy world appeared first on Agility PR Solutions.

Company 68

Company Analysis Brand Branding 68

Agility PR Solutions

AUGUST 22, 2018

If you want your business to thrive, then you need to start looking at better ways to more effectively connect with your customers. In the modern business age, it’s never been easier to communicate from business to customer, and consumers now demand more reliable and consistent interactions. With the wide range of connection possibilities, both […].

Consumer 60

Consumer Communications Brand Branding 60

Agility PR Solutions

AUGUST 22, 2018

Voice search has become an important part of how consumers interact with restaurants—and it’s also an increasingly important part of restaurant marketing, according to new research from digital knowledge management firm Yext, which has released new survey data on how restaurant-goers use voice search to find and engage with restaurants. The survey polled 1,000 adults […].

Trends 60

Trends Industry Survey Data 60

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