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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Customer support is available 24/7/365. . Developing an Earned Media Suite.

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The Future of Twitter

The Proactive Report

Used correctly, Twitter can have a huge impact on customer service, perception and reputation. It’s an incredible resource for brands seeking to understand what motivates and engages their audience. Q: If it does go away how will that affect brands that use it for customer service? Source: Forbes.com).

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Barry Moltz on ChangeMasters, Small Business and Social Media

wiredPRworks

Thanks to Barry for having me on his “Small Business Radio Show” to talk about redefining PR and for agreeing to be a guest on mine. Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. Great advice! I still need to take it. ?? Get your free copy.

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How to Engineer the Perfect PR Metric

Cision

Marketing is responsible for X, Customer Service for Y, PR for Z. One way to measure this would be for the customer service reps to ask customers how they heard about the company. From a digital standpoint, Google Analytics is a great measurement tool to understand customer behavior on a web property.

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Should your C-suite tweet? Maybe!

Stuart Bruce

That includes face-to-face, print, radio, TV and today online including Twitter. The CEO’s office, public relations and corporate communications, human resources, marketing, legal and regulatory etc all need to be aware of and ‘owning’ their part of social media.

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Regardless, thanks for visiting! Read All About It!

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8 Questions with Syracuse University’s Sports Legend, Michael Veley

Critical Mention

We left an AM radio station in Syracuse that had been the “Voice of the Orange” for over 50 years. Every ounce of time, energy and human resources was needed, but the end result was creating memories for a lifetime for tens of thousands of fans. It’s all about customer service. There was a public outcry.

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