Melissa Agnes

FEBRUARY 6, 2018

When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management. Instead, Crisis Ready needed to be a book that people enjoyed reading. Yes, you read correctly, I said “fun” in reference to a book on crisis management!).

Crisis 133

Crisis Brand Branding Crisis Management 133

Prohibition

JANUARY 24, 2022

Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? Secondly, you can outsource the crisis management to a trusted agency like Prohibition PR. This has several advantages which may eclipse all other forms of internal crisis management solutions.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Melissa Agnes

FEBRUARY 24, 2015

These three things make for a great keynote presentation because they’re the heart of crisis communications in this 21st century. Over the next few posts, I’m going to delve deeper into each of these three things that, combined, reveal the secret to successful crisis management in this digital era. Relatability.

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Social Media Viral Crisis Management How To 113

Melissa Agnes

FEBRUARY 2, 2016

But what about the incidents that occur that senior management never hears about? What about the customers who have a negative experience with your brand but choose not to create a video or campaign that then goes viral – yet, in their silence, choose to never again interact or purchase from your organization?

Corporate 167

Corporate Airlines Employee Training 167

Prohibition

DECEMBER 17, 2021

Strategic communication during a crisis offers organisations the credibility they need to develop their strategies and re-enter the marketplace in order to provide relevant services to their stakeholders. Who needs crisis communication? In today’s fast-paced world, businesses are not immune to the exposure of a crisis.

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Crisis Communications Crisis Communications Crisis Management 62

Prohibition

DECEMBER 9, 2021

Each PR crisis will affect each company, brand or individual in a different way – that’s because they’re all different. And not every company has an appropriate response to that specific crisis. This is where effective PR crisis management comes in. Create a written crisis plan.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Prohibition

JANUARY 14, 2022

A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis Plan? In today’s world, a negative story about your brand or organisation could go viral in an instant. This should be your core support team, who will make key decisions in times of crisis.

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Crisis How To Crisis Management Crisis Communications 62

Cision

JULY 5, 2016

All too often we are convinced we need a website, or in this day and age, a social media strategy that will go “viral” – but this approach is often doomed from the start. Having a social media initiative go viral is not a good goal – what is the intended net result?

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Nonprofit Crisis Viral Groups 227

Prohibition

AUGUST 19, 2021

It is not uncommon for reputation issues to lurk on the internet indefinitely, to explode virally to an audience of millions, or to carry someone from public support to public criticism within the span of a few hours. Prohibition are online reputation management experts. Why CEOs Need to Manage Their Reputations.

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Reputation Google Crisis Management Engineering 118

Prohibition

JULY 10, 2019

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. 9) A beauty blunder: Sephora closes for diversity training. The brand played with its 30-year tagline, “the best a man can get”, and replaced it with “The best men can be”.

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Fashion Telecommunications Crisis Training 75

Reputation Us

JANUARY 13, 2016

With smart phone cameras and a population plugged into social media 24/7, an incident can go viral in minutes — landing police in less- and moderately populated regions in the news quickly too. Step #4: Provide media training for your key personnel. Training should be mandatory for an agency’s core personnel.

Communications 60

Communications Crisis Reputation Local 60

Konnect Agency

APRIL 20, 2021

Enlist someone from your crisis management team to review these statements and pages frequently, so they don’t become outdated and useless when you need them. Next, you must identify the official spokesperson(s) and invest in training them thoroughly on how to speak about the brand.

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Crisis Brand Branding Crisis Communications 52

NewsWhip

MARCH 31, 2021

We’ve been trained now over the last 10 years to Google everything extensively. I mean, certainly even with a NewsWhip when it comes to tracking how stories start to go viral, seeing how that content is being engaged and shared. When a negative story breaks, is this something that’s really going viral?

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Advertising Advertising Data Reputation 131

NewsWhip

JUNE 23, 2021

I was thinking when we were first talking about brainstorming, what is now the crisis management feature on Spike. And I would say they don’t make the headlines maybe on a regular basis, but I think whatever infrastructure segment you are in, you have to have the expectation that you have the ability to go viral.

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Data Media Analytics Energy 78