Melissa Agnes

OCTOBER 21, 2014

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

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PRSay

JUNE 7, 2021

In response to a hypothetical breakdown in a company’s supply chain, a red team could simulate a scathing social media post that is meant to go viral. As communications professionals, we might see ourselves as perfectionists, but another set of eyes will undoubtedly reveal weaknesses in our crisis plans.

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Prohibition

JANUARY 24, 2022

Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. Reputation management.

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Reputation Us

APRIL 12, 2017

The speed and “viralness” of this week’s news puts the importance of prompt communication at the forefront. Regardless, this unique controversy has made me hit the pause button to remind businesses of all sizes of how to prepare and respond to a crisis in today’s viral media world. Good grief!

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Prohibition

DECEMBER 9, 2021

Each PR crisis will affect each company, brand or individual in a different way – that’s because they’re all different. And not every company has an appropriate response to that specific crisis. This is where effective PR crisis management comes in. Create a written crisis plan.

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Melissa Agnes

JANUARY 11, 2015

The NWS’s strategy for dealing with doomsday photos that tend to go viral in natural disasters and put people in panic mode. The post TCIP #032 – The National Weather Service’s Crisis Communication Strategy with Daniel Noah appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

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Prohibition

JANUARY 14, 2022

A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis Plan? In today’s world, a negative story about your brand or organisation could go viral in an instant. This should be your core support team, who will make key decisions in times of crisis.

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PRSay

DECEMBER 18, 2019

For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making. Tip 1: Live your values.

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Melissa Agnes

FEBRUARY 3, 2015

You wanna know what real crisis communication pros do? They understand that crisis prevention is the best form of crisis management. In each type of crisis scenario (which you identified in step 1 above), who are the key stakeholders (both internal and external) that you need to communicate with?

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Presspage

MAY 11, 2017

The question remains – will using social media in crisis communication deliver you an advantage? A viral meme, video, or a tweet can appear instantly on the Internet. When a crisis occurs emotions can run high, which can make it difficult to manage online sentiment. The thin line between positive and negative.

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ImPRessions - Crenshaw Communications

APRIL 11, 2024

The full exchange is well worth a look, but the two-minute portion that has gone viral is a must-watch example of how to turn the tables in an adversarial media interview. The viral clip was irresistible to mainstream media and opinion leaders precisely because of the historical, racial, and geopolitical undercurrents.

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Konnect Agency

APRIL 20, 2021

It can be defined broadly as the collection, processing, and dissemination of information required to address a crisis situation. It aims to contain negative commentary about the brand by ensuring prompt, honest, and informative communication between all crucial parties, both internally and externally.

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Waxing UnLyrical

MARCH 13, 2013

This is what I found at PRSA’s Counselors Academy last year (and while I would have loved to have gone this year, it didn’t work out that way), and consistently find at the PRSA International Conferences (please keep your fingers crossed that my proposal is accepted!). Here’s how it’s billed: Social media in a crisis.

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Cision

DECEMBER 4, 2017

United Airlines came under fire for forcefully dragging a passenger out from the overbooked flight number 3411 as a video recording of the incident went viral on social media. Fortunately, the GitLab team had already rolled out a crisis management plan. Communicate With Internal Stakeholders. Conclusion.

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Prohibition

DECEMBER 17, 2021

The general rule is that one should have a planned care response for every decision taken so that crisis communication can be managed if a crisis happens. Companies that successfully communicate with internal and external stakeholders when crisis hits have the highest chance of long-term success. Police officers.

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Melissa Agnes

FEBRUARY 24, 2015

These three things make for a great keynote presentation because they’re the heart of crisis communications in this 21st century. Over the next few posts, I’m going to delve deeper into each of these three things that, combined, reveal the secret to successful crisis management in this digital era. Relatability.

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Cision

JULY 5, 2016

All too often we are convinced we need a website, or in this day and age, a social media strategy that will go “viral” – but this approach is often doomed from the start. Having a social media initiative go viral is not a good goal – what is the intended net result?

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Melissa Agnes

FEBRUARY 2, 2016

But what about the incidents that occur that senior management never hears about? What about the customers who have a negative experience with your brand but choose not to create a video or campaign that then goes viral – yet, in their silence, choose to never again interact or purchase from your organization?

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The Stalwart Blog

APRIL 26, 2020

It could be sailors and Marines, unfortunately, the few that behave badly in a port of call, or something you just get wrapped up in, an international event and you wind up being center stage for that. Phone videos become viral, whether it’s legitimate or not. It could be hot war environments. It could be accidents.

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NewsWhip

JUNE 23, 2021

I was thinking when we were first talking about brainstorming, what is now the crisis management feature on Spike. It bisected different farms and lands, but more broadly Keystone also represented an international issue. It’s an idea. You can just happen.

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NewsWhip

AUGUST 11, 2021

Based on the practices of international organizations and NGOs, we see four key areas of activity for those setting out to combat misinformation. Here, the best response is often no response, as I explored in a previous description of predictive crisis management. So it goes. Is it sticking to a geography?”.

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Melissa Agnes

MARCH 28, 2016

Never underestimate the power of emotion in crisis management. Emotion is often underestimated in crisis management. And yet, it’s one of the most powerful aspects of a crisis. Within a few hours, this panic had escalated to a viral point. Which emotions do you need to pay attention to in a crisis?

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Flatiron Communications

NOVEMBER 28, 2018

It said little about fake accounts or the organic posts created by Russian trolls that had gone viral on Facebook, disclosing only that Russian agents had spent roughly $100,000?—?a I only hope that in the age of Trump, others seeking a crisis PR playbook will discount the nefarious (and short-sighted) PR tactics that Facebook has deployed.

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