Melissa Agnes

JULY 2, 2014

She wanted to be her best creative self, writing for a greater cause than simply selling a product. And watching her social circle express their true creative talents in theatre and music certainly wasn’t helping. The long-term reputational repercussions of a dramatic emotional exit. Let me explain why.

Reputation 250

Reputation Print Customer Service Creativity 250

Cision

DECEMBER 3, 2015

Through brand journalism, you can strengthen your reputation, attract the attention of your audience and influence their purchasing decisions. For example, Red Bull publishes “ The Red Bulletin ,” a print and digital magazine that offers stories about celebrities, sports, fashion and lifestyle topics.

Journalism 120

Journalism Brand Branding Fashion 120

Cision

APRIL 12, 2016

What sparked my interest in public relations for magazine brands was the idea of learning something new each time you pitch a story, discovering trends and delving into a variety of topics — from culture to politics to fashion. It involves a mix of reputation-building and personality-driven outreach for the people behind the brand.

Fashion 120

Fashion Pitching Journalism Social Media 120

Burrelles Fresh Ideas

FEBRUARY 13, 2024

This strategy lets you connect with your existing customers uniquely and authentically by infusing your brand’s personality into creative content. Every interaction, purchase, and share contributes to growing your brand’s reputation. Social commerce revolves around meeting your customers right where they hang out.

Social Media 87

Social Media Media Mobile SEO 87

Communications Conversations

MAY 30, 2018

Alice Riot is a line of professional women’s garments that serve as the canvases for limited-edition prints of original works by female artists. Both Kate and I have strong PR backgrounds, but the responsibility falls within her scope as Chief Creative Officer (obviously with a ton of my input and social chatter).

Apparel 106

Apparel Public Affairs Training Corporate 106

PR Conversations

JULY 17, 2014

That, and because I can indulge my need for creative expression. Which real, historical or fictional person or brand would you like to give a reputation makeover? It’s not that she has a bad reputation, but it could do with a bit of a polish. What is your idea of PR nirvana? When people “get it” about PR.

Real Estate 71

Real Estate Local Government Internal 71

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. Their messages might have even been different, but they were all one-way. That is the beauty — and horror — of the social media revolution in PR and beyond!

Print 63

Print Social Media Web Television 63