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6 Social Media “Musts” for Crisis Communication

Cision

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. What I want to do in this post is to examine how to best use social media for crisis communication.

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The 10 Best PR & Content Marketing Conferences to Attend in 2019

Onclusive

Formerly the Intelligent Content Conference, this year’s ContentTECH Summit’s mission is “to show how the effective use of technology and better processes can help your strategic efforts to create, manage, deliver and scale your enterprise content and provide your customers with better digital experiences.” Dates: September 15-17, 2019.

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How Snowden Changed Security Communications for the C-Level

Shift Communications

The very nature of security, its definition and importance to every enterprise and global markets, has fundamentally changed. The recent Target breach and CEO termination further shows that Boards of Directors are aware of how a security gap can lead to wide and negative corporate impact. Crisis Communications eBook Public Relations'

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Hidden PR Tools In Top Movies

ImPRessions - Crenshaw Communications

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. Crimson Tide (1995) — Crisis Planning. Plus, communications technology plays a crucial role in the plot.

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Ketchum Event: There’s no such thing as a public relations crisis

Stephen Waddington

I’ll be joined by colleagues and communication directors from Coty, HMRC, HPE, International Rescue, and Sage for an event on crisis communication in London on 27 June. Social and internet fuelled news media has heightened our sensitivity to crises, especially for those at the front line of communications within an organisation.

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PR Tech Briefing: How Cision Impact is Bringing Earned Media Attribution and Retargeting to Public Relations

Sword and the Script

According to the product management team, one of its corporate PR customers was showing some of the firmographic and demographic data around their earned media coverage to a broader internal team. On our call, Cision suggested a potential use case in crisis communications – target readers of negative coverage with a statement.

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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

It’s too much, too fast and too convenient for enterprises motivated by profit. The tool has several use cases including identifying the most influential reporters covering the competition or identifying “the most influential voices during a crisis.” As president, she’ll lead the company’s operations and corporate strategy.