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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

That’s where content marketing takes off. Building trust is the key to winning loyal customers in this fiercely competitive market. Social Media Platforms like Instagram, TikTok, and travel forums are akin to virtual campfires. Fuelling wanderlust with stories Forget about dusty brochures and stock photos.

Travel 78
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Understanding the Value of Social Influencers

Critical Mention

By working with influencers who are relevant to your brand, you can extend the reach of your brand voice online and on social media. Most influencers create connections with their audiences and typically have better engagement rates on social media. Intentional Content. Reach a Wider Audience. SCHEDULE A DEMO.

Tourism 157
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4 Powerful Examples of Earned Media in 2020

Critical Mention

Old and new fans of the game flocked to social media to share their friend codes and talk about their island inhabitants. The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. Animal Crossing: New Horizons. Since its release in March, 22.4

Examples 130
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Curacao Tourist Board tells their story

Presspage

Angelo Harms, Digital Marketing Manager at Curacao Tourist Board: “When I started in my current role, we felt like we needed to transition our marketing efforts more towards what the trend is nowadays: digital and inbound marketing.” Harms says, “we are about to launch an experience tourism campaign.

Tourism 122
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PR Trends to be Aware of for 2021

Critical Mention

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Jessica Pickering.

Trends 105
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The Twin Cities’ social media power brokers

Communications Conversations

Today, I wanted to take a stab at sharing a list of “social media power brokers” in the Twin Cities. After all, I’ve been working in the social media marketing field for almost as long as that discipline has been around (almost 10 years now; 20+ years in the marketing/comms industry).

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17 people who should have been on MN AdFed’s 32 Under 32 List

Communications Conversations

Katie Zess , social media strategist, Renewal by Andersen. “In her three-year tenure at Renewal by Andersen as a social media specialist, Katie Zess has pushed our public relations efforts to the frontlines. Jake Wallace , senior marketing communications specialist, Trimble Transporation.