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The Top 50 Social Media Influencers on Twitter

Cision

For content generation and syndication. To figure out which handles to target when I launch ads on Twitter. Every year, Cision creates a list of the top 50 social media influencers on Twitter. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.”

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Study: Big Companies Lag at Blogging, Social Media

Sword and the Script

I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now. Infographic: Millennials and Social Commerce. The word “blog” is an unfortunate phrase that people in suits equate to a journal their 13-year-old pens from a tablet in the basement when they are grounded.

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How To Repurpose Written Content to Reach 6x the Audience

Buzzstream

Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers. Design Custom Visual Content to Share on Pinterest.

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Top PR Myths + Other Links You Might Have Missed (The Weekly Cocktail)

prTini

The Sticky Note: A Stupid Simple-Approach to Better Content Marketing Brainstorms. Mashable’s Branded Content Editor Talks Pitching. Infographic: The Ideal Length of Everything Online, From Tweets to YouTube Videos. How Facebook Is Changing the Way Its Users Consume Journalism. 3 Tips for Repurposing Content.

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Skills Entry-Level PR Hires Should Have

Journalistics

Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. It wouldn’t hurt to have a LinkedIn profile, a Twitter account, and a Facebook profile for starters. First, Writing Skills. Bonus tip: most employers will check you out on social media.

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An Eclectic but Intriguing Mix of 32 Statistics that Summarize Public Relations and Marketing in 2019

Sword and the Script

Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. 2) The average content marketing budget is $185,000. The most successful content marketers invested more, with an average of $272,000, while the least successful content marketers spent less at $109,000.

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Can Twitter’s Decline be Saved With PR?

Rock the Status Quo

With this week’s announcement of Twitter’s declining growth and press speculation around its potential demise, I feel like I’m now also losing my best social media friend, too. Twitter is my favorite platform and the thought of it losing steam as a valuable social media tool makes me very unhappy.

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