Consumer Crisis Customer Service Privacy 
The Hoyt Organization
FEBRUARY 19, 2024
A local consumer review survey by Brightlocal shows that 98% of consumers occasionally read reviews for local businesses. This means that one of the first things potential customers will do is look up your business online. This approach shows other customers that you’re proactive in resolving complaints.
Sword and the Script
MAY 25, 2021
The research company polled 15,000 consumers across 15 markets, including the U.S. It substantiates the idea that when customers trust a business, they are more likely to take actions that benefit that business. The 10 ways to build trust are: 74% trust a business that “respects and protects customers’ data, privacy and security.”.
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Critical Mention
APRIL 17, 2019
Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year.
Rock the Status Quo
MARCH 30, 2015
” “People will be able to have personal conversations with companies – specifically, customer service representatives – and be able to make requests, ask questions and get quick responses in an ongoing thread.” It could help customers by saving them a few mouse clicks. ” Okay. Time will tell.
ImPRessions - Crenshaw Communications
OCTOBER 11, 2017
These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. A company crisis is looming. These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment.
Sword and the Script
APRIL 23, 2019
For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”. The Annenberg survey listed data privacy, health care and diversity as social issues. In addition, not all social issues are political.
Critical Mention
APRIL 17, 2019
Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year.
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