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How To Write Press Releases That Attracts Media Attention: A Guide

PR Fuel

Over 80% of consumers feel more positive about a brand after reading customized content. Developing your content marketing strategy can help you boost brand visibility. In fact, 94% of consumers show loyalty to brands that over complete transparency. Only 20% of people will read the rest of your content, though.

Writing 88
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How to Hit the Right Notes with Keynote Speaker Announcements

Cision

Event speakers can have that same effect on a conference. This renewed sense of purpose and drive is one of the many reasons companies choose to send employees to trade shows and conferences year in and year out. Here are five tips to avoid the template trap when writing event speaker announcements: 1.

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How to Choose a Press Release Topic for Small Businesses

PR Fuel

These tips can set your press release and content marketing strategies up for success. Writing press releases can help you generate brand awareness and recognition. Writing press releases is also a cost-effective marketing strategy. Even if the event isn’t official yet, write it down. Make a List.

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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

Attending conferences and trade shows benefits young companies in many ways, not the least of which is the opportunity to network with various breeds of influencer. A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example.

B2B 136
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How PR Supports “Thought Leaders”

ImPRessions - Crenshaw Communications

We develop a content marketing strategy that encompasses: Expert commentary – weighing in on relevant news. Speeches – at industry conferences, trade shows and other events which can be repurposed as articles, blog posts and white papers. Share and share alike. It also gives back.

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Be Relevant: 21 Media Relations Insights From 3 Surveys Polling 3,000+ Journalists [UML]

Sword and the Script

Think about how much work that is – if you as a PR professional had to write 10 press releases or 10 blog posts per week. That means the vast majority of pitches they receive are not useful, which makes everyone’s job harder. 12) There’s a need for good pitches. 13) Most plan their stories in the near term. 14) Best day and time to pitch.

Survey 170
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Triple 7s: The Best, Worst and Most Loved Blog Posts in 2017

Sword and the Script

Not long after that I started this blog and began writing. Similarly, digital trends have forced marketing and PR to change how they do things. 7) How B2B Marketing Can Get More out of Trade Shows. 2) 3 Studies that Challenge Marketing Assumptions [UML]. 6) Can you Profit Directly from Content Marketing?