Sword and the Script
JULY 30, 2019
Not any more than, a CRM database is customer service. Or consider these comparisons: Graphic design software is not creativity. This makes the education of business leaders – the internal marketing of marketing if you will – a continuous effort. Marketing technology (martech) is not marketing. An oven is not cooking.
Katie Paine's Measurement Blog
MARCH 9, 2023
If the competition launched it program the same day that Princess Diana died, and they were lucky to get any coverage at all (true story) it’s hardly a fair comparison. If you do not have the full data set for the competition because their launch or activity exceeds the time frame of your data, it’s not a fair comparison.
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Sword and the Script
FEBRUARY 11, 2017
By comparison, users make an estimated two trillion searches on Google per year. I have used Livefyre as the commenting platform on this blog for a long time – and have been very impressed with the company’s community and customer service. So, what exactly is a visual search ad?
Sword and the Script
JULY 2, 2019
Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app. To me this just moves the data collection around a little bit on the website, but one place I have seen this work pretty well is the connection to customer service.
Sword and the Script
DECEMBER 20, 2022
Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Bill Byrne , Managing Director, Remedy Public Relations.
Sword and the Script
MARCH 15, 2022
At a minimum, you can keep a record of an article for year-over-year comparison, even if you can’t access the underlying content 12, or 24 months later for example. These tiers will be based on levels of customer service and data – this is where the way they handle syndication noted above will save you money. but it’s not new.
PR 20/20
MAY 24, 2018
But in reality, how much time are marketers really devoting to these types of roles in comparison to planning ? First things first on your road to pre-hackathon prep— assemble your team of internal allstars. Customer service team. Well-known internal subject matter expert (SME). Customer testimonials.
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