Doctor Spin

OCTOBER 16, 2023

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

Digital PR 83

Digital PR SEO Engineering eBook 83

ZudePR

MAY 20, 2015

There’s no doubt the PR industry has changed in the last few years. PRstack Ebook. Coalescing around @wadds , our merry band has catalogued and categorised 250 tools to help modern-day PRs do their job well. PRstack launched in March and today we publish My #PRstack: a practical guide to modern PR tools and workflow.

eBook 60

eBook Tools How To Case Study 60

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Doctor Spin

DECEMBER 20, 2023

Learn more: The Formula for Personal Branding Subscribe and get a free ebook on how to get better PR ideas. PR Resource: The Rebel Yell The man, the myth, the rebel. Learn more: 3 Ways to Improve Your Storytelling (in 15 Minutes) Subscribe and get a free ebook on how to get better PR ideas. 2018, October 24).

Brand 52

Brand Branding eBook Resources 52

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Journal of Communication, 54, 645–661.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

The Resolution Blog

NOVEMBER 25, 2015

Swarmwise eBook: Building a community. What is Inbound & why should PR pros care? Iliyana Stareva shares 17 reasons why everyone in PR should take an inbound approach. Read Zude PR’s David Sawyer’s excellent post and make up your mind (Read 4 mins). How about a movement? Download #prStack now.

eBook 120

eBook Google Tools Analytics 120

Doctor Spin

DECEMBER 4, 2023

Learn more: Social Media Logic: The Amplification of Media Effects Subscribe and get a free ebook on how to get better PR ideas. Doctor Spin | The PR Blog. link] Additionally, social media platforms facilitate real-time communication and networking, making them powerful tools for social mobilisation and community building.

Social Media 52

Social Media Media eBook Technology 52