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Data-Driven PR Campaign Planning: Part 1

Onclusive

PR campaign planning includes: Setting clear objectives that help drive measurable business impact and organizational success Identifying and understanding the appropriate audiences Developing a strategy to effectively communicate messages that resonate to these audiences Measuring how well these activities achieved the objectives.

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20 PR and Marketing Predictions for 2022

Sword and the Script

The tactic still matters, but PR pros and writers will need to step up their game to cut through the clutter. Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~

Marketing 215
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3 Reasons Small Business Needs Social Media

Shift Communications

You try to find information on a local business through social media, only to find a few accounts frozen in time. Even worse, sometimes the business doesn’t have social media accounts at all. According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media.

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3 Reasons Small Business Needs Social Media

Shift Communications

You try to find information on a local business through social media, only to find a few accounts frozen in time. Even worse, sometimes the business doesn’t have social media accounts at all. According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media.

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3 Reasons Small Business Needs Social Media

Shift Communications

You try to find information on a local business through social media, only to find a few accounts frozen in time. Even worse, sometimes the business doesn’t have social media accounts at all. According to a 2015 study from Clutch , nearly half of small businesses do not actively use social media.

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6 PR Trends For Your Brand In Q4 And Beyond

The Hoyt Organization

As businesses become more digitized, paying attention to current trends, like the ever-growing importance of social media and data analytics, helps to promote and protect brand image. Also, it allows professionals to employ the right PR strategies when it matters most.

Trends 90
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SHIFTing into the Future

Shift Communications

It is with pride and excitement that we announce the acquisition of SHIFT Communications by NATIONAL Public Relations –the largest PR firm in Canada, with a storied history in the region and a reputation for good work and fair dealing. It’s no secret that the PR industry has been changing rapidly for the better part of 10 years.