article thumbnail

Top Tips For Approaching Cybersecurity Media

ImPRessions - Crenshaw Communications

For example, the access of unauthorized information from a telecommunications company by a cyber criminal will potentially affect all of the clients and users while a successful phishing scam on a specific shopper will likely only compromise that individual consumer.

Privacy 294
article thumbnail

Three lessons brands can learn from the Hockey Canada Scandal

NewsWhip

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Good crisis communications teams stay prepared for these kinds of events. Today’s consumers expect companies to take a stand. Lloyd is the President and Narrative Lead of Curious Public. Hockey isn’t just important to Canada — hockey IS Canada.

Brand 148
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pitching Tech Trends with CRN Managing Editor Phil Harvey

Cision

As managing editor at CRN , he oversees news coverage of technology, telecommunications and the Internet of Things. ground zero for tech – San Francisco – and since then he’s had roles with Light Reading and a telecommunications company in England. Harvey’s career started in the U.S. How about any pet peeves?

Pitching 120
article thumbnail

Want More Fans? See 3 Brands’ Secrets

Cision

In fact, data from Content Marketing Institute reveals that 82 percent of consumers think more highly of a brand and are more likely to purchase after reading custom content. To maintain its great reputation, resonate more with consumers and boost social sentiment and sales, Starbucks asked employees to tell their stories.

article thumbnail

McKinsey: 5 Factors Driving a New Golden Age of Marketing

Sword and the Script

It points to the ability of a consumer company to collect survey feedback from 10,000 people in a month. Demand for simplicity has been a stumbling block for marketing – as the channels have grown marketing has struggle to organize efficiently – the result has been “complex hierarchies, silos, communication gaps, and redundancies.”

article thumbnail

Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

Joanne Chan, founder and managing director at LBS Communications The information in this post originally appeared on Public Relations Global Network’s blog. The city’s infrastructure, including its world-class airport and deepwater ports, along with advanced telecommunications, make it an efficient base for regional operations.

article thumbnail

Bad Reputation: The Co$t & Steps To Mitigate Risks

Reputation Us

The world’s in trouble, there’s no communication!”. This may be linked to a company’s actions, performance or communications. This can encompass regulatory breaches, executive misbehavior, employee indiscretion, cyberattacks, and negative consumer reviews, including social media posts. –Joan Jett.