Flack's Revenge

DECEMBER 7, 2020

.” How do you message it, build it into your storytelling and news campaigns, yes, how to spin the sauce or slather it on for best results? So, adding the words “secret sauce” to your solution news should make it a natural media magnet, right? Secret Sauce Origin Story. Ah, were it so easy.

How To 194

How To Wikipedia Engineering Web 194

Cision

NOVEMBER 11, 2016

Funess sat down with us to discuss how the PR industry is changing, how to stand out in the marketplace, and how to uniquely position campaigns to gain traction. How did you get your start in PR? How have you gotten where you are today with Crenshaw Communications? How can brands keep up?

Communications 253

Communications Data Local Survey 253

ImPRessions - Crenshaw Communications

MAY 1, 2018

Bylined content helps establish a B2B executive as an industry expert or brand voice, and it’s also a strong way to boost SEO for an individual or company. How to prep and pitch a byline. This typically comes in the form of expertise unique to your executive, company, or industry. Research current news and trends.

B2B 147

B2B Leadership Customer Service eBook 147

Katie Paine's Measurement Blog

MARCH 9, 2023

If you are told to just show the “good news” you have crossed to the dark side. Chances are about 50% of raw data will fall into one of those two categories. Chances are you need data in specific buckets – i.e. corporate, product, customer service etc. Next you need to check for duplicates and spam.

Measurement 52

Measurement How To System Comparison 52

NewsWhip

JUNE 10, 2021

I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. So as we think about the technical risks, quite frankly, it’s really any action that we take as a company that could impact our brand. It comes down to every customer service interaction.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Buzzstream

FEBRUARY 9, 2024

Let’s break down exactly what a press release is, the different types of press releases, some industry best practices, and, most importantly, the anatomy of an effective press release. A press release is an official statement or proclamation announcing news that provides relevant information to the media.

Examples 62

Examples Product Launch Data Report 62

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. In some industries, it is even more crucial than in others.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62