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LinkedIn Social Selling Training & Digital Marketing Workshop Debuts

wiredPRworks

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Thanks to the Ascend Training team for inviting me to present this program! Join us in the training room on Michigan Avenue or online. BRAVE BRANDING GUIDE. CLASS DESCRIPTION.

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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Content marketing is the broad strategy for moving customers through a sales funnel from top to bottom using different kinds of information at the top, middle, and bottom to achieve different goals.

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The #PRStudChat Community Discusses Digital Media and AI on October 25th

Deirdre Breakenridge

Public relations professionals must understand and embrace artificial intelligence (AI), machine language, and big data, from the resources that keep them up to speed to how brands are using advanced technologies that may affect their roles in communications. Martin is a communications strategist and teaches digital strategy.

Community 148
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Don’t Model Your Content Strategy on This Famous ‘Field of Dreams’ Quote

PRSay

That’s why YOU are the secret weapon for brands who either don’t have the budgets to compete with advertising or who have already reached the point of diminishing returns with advertising. Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success.

Strategy 118
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Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

He needs help solving the brand challenge – er crime. There’s always more than the male perspective to consider and some brands still overlook that. Conflict is something many brands find hard to grasp because they don’t want to be associated with negativity. But lately, he’s come to realize words alone are not enough.

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Creative New Business Development – Providing Value Through Research

Solo PR Pro

The research findings provided unique insights into how public policy and public affairs schools are approaching content marketing, media relations, communications strategy and native advertising. media training and communications strategy). The full results of Kevin’s study can be found in more detail here.

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PR Interviews: Michael White Lansons

Norton's Notes

Most of the people I speak with will have a strong interest in digital, online or modern public relations strategy. Hanson and a few weeks ago I interviewed Crosby Noricks the founder of PR Couture and co-presenter of the entry-level fashion PR workshop Fashion PR Confidential and author of Ready to Launch.