PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Doctor Spin

FEBRUARY 14, 2024

Spin Academy | Online PR Courses Public Relations vs Marketing Public relations (PR) and marketing are essential components of an organisation’s strategy to promote and sell its products or services, but they focus on different areas and have distinct goals. Public Relations is typically taught under Communications.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

JANUARY 3, 2023

“Public relations is the practice of building and maintaining relationships between an organization and its stakeholders. This can include the media, customers, employees, and the general public. Marketing can also involve market research, product development, and branding. How much does public relations cost?

Interviews 98

Interviews Publicity Technology Social Media 98

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

PRSay

JANUARY 6, 2021

Audiences, craving authenticity, are calling out brands when they smell hypocrisy. Similarly, as other brands stepped up Black Lives Matter messaging, activist complaints began to flood the channels. We need to educate ourselves and ask for feedback internally and externally. Here are a few: • Be authentic. Black Pride.

Communications 197

Communications Viral Fashion Public Affairs 197

Reputation Specialist Michael Toebe

JUNE 12, 2021

Soccer star Neymar can’t believe Nike terminated an endorsement deal with him because he refused to cooperate with an investigation into the alleged sexual assault of a Nike employee that he says was "an absurd lie." That person, an employee, was not protected. Nike says it is “deeply disturbed” by its findings.

Reputation 59

Reputation Crisis Management Crisis Public Affairs 59

Sword and the Script

JULY 17, 2018

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. Internal communication, in particular, has gotten easier with the digital revolution. Love this question.

Government 89

Government Publicity Public Affairs Agency 89

Wadds Inc.

AUGUST 14, 2023

Looking at the two major European business centres of Germany and France, even with Germany technically in recession, it is clear that the German communication market is providing growth opportunities for local and international agencies. The outlook for the next twelve months very much depends on the area the agency specialises in.

Agency 52

Agency Sports Public Affairs Creativity 52

Solo PR Pro

MAY 8, 2018

Internal communications. Public affairs. ” A solo may work alone, have an assistant or other specialized help or be “solo plus” with employees or strategic partners. .” Some have local practices and others are international. Community relations. Corporate communications. Direct advertising.

Public Affairs 40

Public Affairs Internal International Community 40

ImPRessions - Crenshaw Communications

JUNE 30, 2016

Most campaign entries are based in PR-ish concepts executed across many marketing disciplines, from advertising to media relations to direct-marketing and brand activation. B2B PR, financial service, public affairs…these categories wouldn’t be likely Lions candidates.

Agency 120

Agency Creativity Advertising Advertising 120

Doctor Spin

JUNE 29, 2022

Example: An organisation faces a severe crisis, but the PR function manages the situation perfectly and minimises the loss of a) net income and b) brand value. The next problem is establishing validity; how could we ever calculate the value of t=1 if the organisation never made those PR investments?

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He set up his own business before heading up W North.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Stuart Bruce

MARCH 4, 2015

in time of change followed by a panel on investment and place branding. There are also panels on Communications in Asia and Employee Communications. Next is a fascinating panel on Diplomacy 2.0 We finish day one with the Dura Lex industry game led by Lena Brandt and Ekaterina Lavrova , two very talented PR professionals from Moscow.

Communications 60

Communications Government Public Affairs Conference 60

Communications Conversations

DECEMBER 1, 2016

Having the opportunity to work on global hotel brands like Radisson Blu during my time at Carlson is something that will be ever valuable and applicable as I continue to work for national and international brands. The employee programs I’ve experienced to date seem to be minimal and almost an afterthought. Absolutely!

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

PR Conversations

JULY 5, 2017

In my experience, employees from Communications department spend their lives performing the following functions: 1. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. Building strong personal brand of President/Chief Executive Officer. Copywriting.

Infographics 63

Infographics Corporate Policies Reputation 63

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. I will offer that Canada as a country has good public relations, and a solid brand. What is your favourite occupation in PR?

Energy 53

Energy Measurement Internal International 53

MaccaPR

MAY 28, 2015

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. It was a brand win. Source: Hyundai ).

Film 48

Film Marketing YouTube Advertising 48

The Stalwart Blog

APRIL 26, 2020

I started actually as a Navy officer, turned Navy public affairs officer. It could be sailors and Marines, unfortunately, the few that behave badly in a port of call, or something you just get wrapped up in, an international event and you wind up being center stage for that. Dave Oates: Sure. It could be hot war environments.

Crisis 78

Crisis Local Facebook Social Media 78