Doctor Spin

FEBRUARY 14, 2024

Here’s a breakdown of the main differences: Objective Public Relations: The primary objective of PR is to build and maintain productive relationships for a company or brand. PR strategies are designed to manage the public’s perception and ensure positive association and reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Landis PR

DECEMBER 18, 2023

It’s taking a PR win that you’ve already secured and repackaging it to reach your audience when and where they want it. If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. Think about how you can make the most of a PR win.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

SEPTEMBER 18, 2023

While reducing excess décor, food, collateral, and giveaways may seem like it will make your event feel lackluster, it can have the opposite effect by enhancing your brand image as an organization that values making a positive impact.

Government 69

Government Measurement Groups Corporate 69

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Technology Meeting Software 64