Remove tag marketing-masters
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Getting hired and ahead in marketing and PR

Stephen Waddington

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. I’ve worked on communications, marketing and sales.” He cited Google Analytics, Google Tag Manager, Photoshop, Mailchimp and video production as sought after skills.

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7 Podcasting Best Practices

Cision

Christopher Penn and John Wall’s Marketing Over Coffee clocks in at around 20 minutes per episode. Podcasts are another means to deliver content, so the same process for planning and developing a blog post or paid content would be appropriate for a podcast. text (blog post / article). Tags serve to categorize your content.

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5 Ways To Spice Up Your WordPress Blog

Waxing UnLyrical

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

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How to Optimize Videos to Maximize Your Investment

Contently - Strategy

Utilize relevant keywords without sacrificing creativity. Embedding your video alongside related blog posts or articles can enrich the user’s journey, providing them with a multimedia experience that deepens their engagement with your content. Use tags and categories. Include a succinct and powerful description.

Video 52
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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

In 2014, I spent the entire year obsessed with SEO and digital marketing. I’d been business blogging since early 2014, and diligently sending out helpful stuff to my email list subscribers since early 2015. (I My blogging had become more ambitious and I’d written a few unconventional influencer posts that had gone down well.

Writing 83
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Content Foundations: Buyer Personas, Why Use Them & How to Make the Most of Them

Cision

In fact, as all savvy marketers know, more than “what” you sell, “how” you sell creates a bigger emotional, and thus bankable, impact. But generally speaking, it is a content research tool that allows marketers to put themselves in the shoes (and the mindset) of different segments of customers. What would you rather read?

How To 120
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10 Must-Have Roles on the Inbound Marketing Dream Team

PR 20/20

Newhouse School of Public Communications as well as Marketing Management in the Martin J. New technology is being introduced in the marketing world every day, and the demand for top talent is greater than ever before. Modern marketers are expected to master both traditional and digital skills to deliver measureable results.