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Crisis Preparedness Strategy for Data Breach Hack Crisis

Melissa Agnes

Unless you’re living under a rock, you’re vulnerable to this risk and, therefore, need to take preventative measures and develop a specific crisis management plan to make sure you, your team and your systems are prepared. Being strategic and proactive – Desjardins Bank gives you food for thought.

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5 Digital PR Tips to Boost Your Business

The Proactive Report

How to create a Twitter list. Tell Your Story Visually : Study after study shows that images, video and infographics get more views and shares than text alone. Learn how to take great photographs, how to edit images and make ‘eye-candy’ social posts. Every strategy needs goals so that you can measure your progress.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution. That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank.

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Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech November]

Sword and the Script

“In executing our mission of becoming the largest capital markets communication platform we have attracted over 2500 corporate issuers, along with numerous investment banks to our suite of products,” wrote Q4 Founder and CEO Darrell Heaps in a blog post. Automated coverage book. Notified added “coverage books” to its product suite.

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The different types of digital PR campaigns and how they can build online authority

Prohibition

There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. This could include holidays, such as Christmas, Valentine’s Day or Bank Holidays, key events , such as sporting events or awards, or awareness days that are relevant to your brand.

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Financial Services Content Report: Industry Benchmarks & 5 Keys to Success

Contently - Strategy

It’s a wide umbrella, spanning everything from consumer banking, investment banking, credit cards, fintech, insurance, and more. Understanding how to pick the right insurance or save for a mortgage can literally change someone’s life. Create social videos and infographics. Here are our biggest takeaways.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

And then knows how to leverage this information to persuade you to purchase or act in a certain way.” We can measure the initial impacts of marketing and advertising efforts almost immediately, but that doesn’t mean we should. AI will recommend who to engage with and how to best connect with them in the most human manner!

Marketing 101