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How to Build Trust Ethically and Effectively – Roy Reid

Ethical Voices

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77
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What is Public Relations’ First Responsibility in Ethical Situations? Linda Welter

Ethical Voices

She discusses a number of important ethics topics, including: Where do you draw the competitive line? What is our first responsibility in ethical situations? Ethics issues with influencers Why don’t you tell us more about yourself and your career? I am currently the CEO and Co-owner of the Caliber Group.

Ethics 76
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What’s hot in tech right now?

PR in High Definition

Google is currently coming under fire and receiving employee backlash after sacking leading AI ethics researcher Timnit Gebru. To read the whole story of what happened and the response from other Google employees, head to BBC News. Tech giants are also facing additional challenges. CityAM covers the full report and analysis.

Ethics 62
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Planning for parental leave as a solo PR pro

Solo PR Pro

Try to work through what is feasible for you and set expectations for yourself that will match your own work ethic and your support staff's availability while also understanding that having a baby is an unpredictable journey!” “I think that, as solos, it's almost impossible for us to take a complete and total leave,” explains Kristen.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. Employee communication will continue to be a major focus for many CCOs.

Marketing 187
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Bank (nominated by Monica Wiant). Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. But, who are the next LeeAnns, Sarahs and Allisons?

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It’s time for comms to get serious about ‘cancel culture’

PR in High Definition

For example, consider this year’s boycott of Facebook by more than 1,000 companies as part of the #StopHateForProfit movement organised by civil rights groups and the global walkout by Google’s employees over allegations of sexual misconduct in 2018. These are social, ethical, and moral matters.

Groups 62