Banking Creativity Digital PR Social Media 
PR in High Definition
AUGUST 21, 2018
The introduction of something new and a word we hear about all the time in the creative industry. In recent years, brands have attempted to create new marketing techniques, particularly on social media, to try and break through the noise. Innovation. Awareness day campaigns are obvious examples of this.
ImPRessions - Crenshaw Communications
AUGUST 23, 2017
Do you work in digital PR? The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. In some ways PR hasn’t changed that much. We still prize earned media stories that appear in brand-name media outlets.
Buzzstream
FEBRUARY 3, 2021
I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.
Prohibition
DECEMBER 13, 2022
Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.
Stuart Bruce
SEPTEMBER 14, 2015
The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. However, there are some interesting indications.
Rock the Status Quo
JUNE 18, 2015
My brain is teeming with ideas about how to build trust, and how it’s impacted by the content we create and the social media posts we share. Each brushstroke – each piece of content and layer of social media – adds to a larger truth. Trust – it’s so fragile. Lack of an obvious audience.
Buzzstream
AUGUST 28, 2019
This project was based on data from the Federal Reserve Bank of New York; Experian and Equifax debt reporting; the U.S. Social Media Content Analysis. As marketers, we know the importance of social media in understanding more about our audience and increasing awareness of our brands and services. .
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