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Big Business Must Help Us Heal

ImPRessions - Crenshaw Communications

The past five years have seen an erosion of confidence in our major institutions – government, faith groups, and media, among others. It’s time for the business community as a group and individual businesses as brands, to help us heal the divide. Still others, including Bank of America, Ford Motor Co.

Corporate 338
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Helsinki, Finland – Growth Path Ahead

Landis PR

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% This applies to the media also.

Radio 64
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How public relations responded to COVID-19

Stephen Waddington

Practitioners helped build audiences for research projects, spearheaded hackathons, led the NHS communication response, underpinned support for NHS workers, vaccine uptake, community engagement, and business support. A joint PR campaign drove usage of the app with two million users signed up within a fortnight of launch.

Publicity 131
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Is there still a place for PR wire services in the 2018 communicator?s toolbox?

Communications Conversations

My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? I set out to find out by asking a few trusted friends and colleagues across the industry: Cameron Potts, vice president of PR and community management, Deluxe. Cydney Strommen, director-North America Marketing Communications, Aveda.

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Why ROI and PR are like Oil and Water

Doctor Spin

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” ” This creates an imbalance in the formula: ROI = (valuation t1 — valuation t0 ) / cash loss.

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A Night at the 40th Annual Totem Awards

Barokas

Our team’s media relations chops and social media strategies rose above the competition and were honored in the following four categories: Media Relations – VICIS. billion media impressions for VICIS. Social Media – The Shop. Media Relations – CanPay Debit. Public Affairs – Apprenti.

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Metrics That Matter: Apply AMEC’s Measurement Framework To Prove Your Worth

Beyond PR

“The era of the one-and-done press release is behind us and the world of engagement got a whole lot more complicated,” said Pluhowski, senior vice president and chief communications officer, corporate and public affairs, at TD Bank.