B2B Product Launch Publicity Trade Shows 
Sword and the Script
NOVEMBER 22, 2016
If you’re not using Facebook ads because you don’t think they work in B2B marketing , then you are among thin ranks. Several surveys reviewed by eMarketer suggest social media advertising continues to advance – and Facebook is often voted the most effective paid platform – even for B2B. What Should B2B Pay to Promote on Facebook?
Bianchi Biz Blog
JUNE 1, 2023
One event that consistently sets the stage for groundbreaking innovation, disruptive technology, and unparalleled networking opportunities is CES (formerly the Consumer Electronics Show). One of the world’s largest B2B trade shows, CES is rapidly becoming recognized as the leading show globally for automotive technologies.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Beyond PR
JANUARY 9, 2018
When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . Product Launch . Timing is everything.
Sword and the Script
MAY 16, 2020
The authors didn’t provide the sample size (the company did not respond to my inquiry by chatbot on their site, on Twitter , or my email, by publication time). >>> Looking for a B2B tech PR with expertise and execution? Here’s how the company says answers from reporters tallied up: 16) How can PR help reporters?
Bianchi Biz Blog
JUNE 30, 2022
Your company needs to be finalizing what big announcements, product launches, unveilings, etc. it will be making at the show … yes, right now. Leslie is an account supervisor at Bianchi PR with 22 years of B2B PR experience representing clients across multiple industries. But we’re already registered! Author: Leslie Dagg.
ImPRessions - Crenshaw Communications
MARCH 31, 2017
People often ask how agencies come up with great ideas for public relations campaigns. In B2B PR, a strong point of view on an industry problem, a compelling vision for the future, or a prediction can be winning thought leadership ideas, with the right packaging. Do ask yourself “what would a journalist say?”
ImPRessions - Crenshaw Communications
OCTOBER 24, 2018
Love them or hate them, conferences and trade shows are important venues for any business to generate public relations , marketing, and sales returns. If you’ve ever attended a major tech trade show, you know they can be a blur of handshakes, branded swag, business cards, and mediocre meals. Choose wisely.
Expert insights. Personalized for you.
60 
Let's personalize your content