Sword and the Script

JULY 26, 2022

Also, during a recession, buyers are more cautious about spending money. But the same buyer who ignores a sponsored post in Forbes may still be persuaded by your earned media because real journalism is perceived as a more trustworthy source. Let’s talk about how to earn it. But earned media isn’t about leads and conversions.

Media 176

Media Pitching Agency Guidelines 176

Cision

AUGUST 11, 2016

But what we do know is that data – social media data in particular – can reveal almost everything about us. Search Engine Journal. I’m really pumped about Instagram Stories because I just couldn’t get into Snapchat. Social Media B2B. MarTech Advisor. Advertising Age Online. Search Engine Land.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

OnePitch

APRIL 14, 2022

She’s been working in PR/communications for over 10 years and has experience servicing B2B and B2C clients of all sizes and in almost every industry. Tell us a bit about your current role, what a typical day looks like, and who your clients are. Is it clear who we are offering for interviews, and what they can speak about?

Healthcare 52

Healthcare How To Pitching Product Launch 52

Critical Mention

AUGUST 5, 2018

If you’re in PR (or you want to be), here are some influencers to inspire you and help keep you in the know about what’s happening in the PR world. Connect with her to learn more about #journchat , Twitter’s first industry chat, moderated by Sarah, which sets the trend for professional chats on Twitter. Heather West.

Twitter 77

Twitter Radio Social Media Print 77

Mindful Marketing

JUNE 15, 2015

The agency specializes in B2B financial services industries. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” Tell us a bit about your agency. Please tell us about your book, 99.3 MMG will celebrate its 20th anniversary in the Fall of 2015. Random Acts of Marketing.

Interviews 50

Interviews Marketing Financial Insurance 50

Ethical Voices

DECEMBER 18, 2023

We talk about being an agency for change makers. I’ve worked almost entirely with B2B tech clients with a handful of exceptions. I like helping B2B tech companies with really arcane technology tell stories that people care about. I could talk about it for hours. I really like telling stories.

Ethics 105

Ethics Data Training Agency 105

Communications Conversations

OCTOBER 18, 2016

The Business Journal has its long-time 40 Under 40 “competition.” And yeah, I’m going to complain about it. What I love about Susan isn’t how smart she is when it comes to navigating the world of corporate communications within a large org the size of Andersen (because she’s great at that).

Agency 60

Agency Groups Public Affairs B2B 60