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Knowledge is Power: Media Monitoring and the Bigger Picture

Onclusive

Then, you can further evaluate the true impact of these articles on reader engagement. Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage. Director of Communications, Enterprise Real Estate Company (>1000 employees).

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3 Reasons to Use Public Relations Instead Of Ads?

Victorious PR

When you publish an article, it’s out there forever. The shelf life of an article is infinite, which plays a significant role when someone Googles you, because you are going to pop up! You have print, television, radio, AND online. With public relations, you are increasing your reach by the masses. Think about it this way.

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MediaPulse | A Weekly Media Round-Up

Cision

Launchpad: A bevy of new apps, digital services and media launched this week, including Verizon ‘s mobile video service go90 ( TechCrunch ); Comcast ‘s video service, Watchable ( Variety ); Yahoo ‘s new niche verticals, Yahoo Real Estate and Yahoo Celebrity ( FishbowlNY ); Lena Dunham ‘s lifestyle newsletter, Lenny ( Chicago (..)

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PR Isn’t Just for Big Businesses?

Victorious PR

The pop-up ads on social media are ever-changing, just like the billboards, TV, and radio commercials, and ads in print. A couple of well-placed ads aren’t going to get you nearly as far as some well-placed articles or mentions will, especially since that published content is on the internet forevermore.

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How to Spy on Your Competition & Steal Their Secrets

Cision

A great example of a blog that innovated and modeled its content creation and marketing is Movoto, a real estate services company. In doing this, it has grown their real estate blog from 2,000 to 18 million views per month in just two years! Achieving a certain number of articles per week. The Key Steps.

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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all. Before we were consultants, we were sitting quietly, looking at the ceiling, and the clients used to come and say ‘Please advise me how to make this article’ or ‘How do I solve this crisis’.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

A great example of a blog that innovated and modeled its content creation and marketing is Movoto, a real estate services company. In doing this, it has grown their real estate blog from 2,000 to 18 million views per month in just two years! Achieving a certain number of articles per week. The Key Steps.