Article Interviews Trade Shows Writing 
Remote PR Jobs
FEBRUARY 27, 2022
Now you need to make sure your client is adequately prepared for the interview. If several briefings are taking place in a condensed timeframe, such as for a trade show, these sheets might be upsized to a formal briefing book. Some spokespeople read briefing documents religiously, while others just read the top line items.
Sword and the Script
APRIL 25, 2017
In person events like trade shows and conferences usually rank high on the list of priorities for B2B marketing organizations. A good way to do that is to build relationships through content before the show even begins. Some examples include: Solicit interviews with independent speakers and panelists.
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Remote PR Jobs
SEPTEMBER 25, 2023
Familiarize yourself with the journalist you are pitching to by finding out what they typically cover, reading their past articles and following them on social media. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire.
Bianchi Biz Blog
OCTOBER 9, 2023
In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. Describe the craziest or most fun story you have worked on. What advice do you have for PR people that want to pitch you?
Cision
DECEMBER 28, 2017
You could write a “10 More X Tips” post, or expand upon points in a list post to generate several additional articles. If you attend industry trade shows or conferences, don’t keep what you learn under wraps. Looking at your blog’s analytics, you can easily see which posts were the most popular.
Bianchi Biz Blog
JUNE 19, 2023
I’m proud of the work our team at Transport Topics has done in trade show coverage. I worked for other firms like Grandview Media, Babcox Media and other trade organizations before arriving at Transport Topics. I fell in love with writing when I was in sixth grade. A space to watch, for sure.
ImPRessions - Crenshaw Communications
OCTOBER 6, 2017
Bylined articles – which can derive from white papers and other sources, for placement in key verticals, on a number of topics, calendarized to keep a steady flow of solid content. Speeches – at industry conferences, trade shows and other events which can be repurposed as articles, blog posts and white papers.
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