Remove Airlines Remove International Remove Local Remove Marketing
article thumbnail

2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

It will be remembered primarily by marketing and PR professionals. Southwest Airlines’ soft landing. Everyone recalls the PR fiasco United Airlines experienced in April when footage of a dazed and bloodied passenger being dragged from his seat went viral. Well handled.

article thumbnail

Book Review: Organizational listening - The missing essential in public communication

Wadds Inc.

Macnamara, a Professor of Public Communication at the University of Technology Sydney and a visiting professor at the London School of Economics, is an advisor to national governments and international institutions. Claire is both a Chartered PR and a Chartered Marketer.

article thumbnail

Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Marketing agencies. Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Nonprofit organisations.

article thumbnail

Building Trust & Connections: Authenticity’s Role in PR

Burrelles Fresh Ideas

SOURCE] Personally, it doesn’t matter if I’m dealing with a large national brand or a small local business; authenticity and trust often supersede price (and other factors) in my purchase decision. Authenticity is the currency that fosters loyalty, turning customers into brand advocates and supporters.

Crisis 84
article thumbnail

Getting hired and ahead in marketing and PR

Stephen Waddington

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. There are 300 people working for the airport and more than 3,000 people on the site working for airlines and retailers,” she said. I’ve worked on communications, marketing and sales.”

article thumbnail

Using PR To Help Brands Build Trust

ImPRessions - Crenshaw Communications

Other brands, like United Airlines, have worked to repair a loss of trust. Encourage internal authenticity first. What we want to stress is the importance of starting internally. Have they changed due to market forces or competitive challenges? million donated to national and local charities. Companies like Yum!

Brand 160
article thumbnail

Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Major airports experience increased passenger volumes, and airlines may offer more flights and vacation packages to cater to the demand. As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. They are up more than 300% over last year.

Travel 40