Why Press Coverage Still Matters In PR
ImPRessions - Crenshaw Communications
SEPTEMBER 29, 2021
Prospective clients often tell us that their agency is hard-working, smart, and collegial, but that they simply don’t prioritize top-tier media coverage. So, even if you assume fully half of the professional PR population isn’t engaged in active media pitching, it’s a large number and an unhealthy ratio.
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