Solo PR Pro
JANUARY 18, 2022
It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. She worked in a few boutique PR agencies before moving to Chicago where she landed a job in the research department at the Oprah Winfrey Show at its peak. I said, ‘Harpo — isn’t that Oprah?’
Cision
JULY 28, 2016
So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. My first job was a news editor, where I decided to write health features. PadillaCRT has defined health as a strategic growth area for the agency. It’s been an incredible career experience.
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ISEBOX
APRIL 10, 2015
When writing any title, remember that real people will be reading that title and deciding whether or not to read more. Few people will be enticed to read “Pharmaceutical Company Announces New Drug.” Many of the same principles that hold when writing titles for press releases also hold when sending emails to journalists.
Cision
MAY 5, 2016
You’ve worked with some of the world’s largest pharmaceutical companies. So it will be vitally important for PR practitioners to continue to partner with their clients, integrate and collaborate with other brand agencies as well as have their voices heard. How do you approach PR for a health brand versus other brands?
Sword and the Script
SEPTEMBER 19, 2017
The Benefits of Being a Good PR Agency Client; Off Script #18: Rich Young. The best way to spend an additional 10% is identifying the practice area that generates the most revenue, and hiring a content writing company to compose 10,000 to 15,000 words of online content about it.
PR Conversations
DECEMBER 11, 2014
Ambiguous, leading, loaded and double-barreled questions are among the more common shortcomings, particularly if the person writing the research questions has a limited understanding of survey design. The client recognized the inadequacies of the research and rightly tore a strip off of me…nearly firing the agency over the incident.
Landis PR
MAY 28, 2024
Denmark is home to several world-leading pharmaceutical and biotech companies, as well as research institutions and universities. Key expertise of Scandinavian Communications An award-winning agency, Scandinavian Communications can help companies strengthen communication to leverage business in Scandinavian markets.
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