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Strategies to Compel Consumers to Splurge on Your Products

5W PR

Foster loyalty and encourage repeat purchases through exceptional customer service. Consider experiential marketing, creating memorable events, workshops, or pop-up shops that leave a lasting positive impression. Justify higher prices by emphasizing these benefits. Deeply understand the target audience.

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Introducing the Marketing Artificial Intelligence Conference (MAICON)

PR 20/20

Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Agency executives. Improve AI: Monitor, measure and adapt based on performance.

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8 Questions with PR, Marketing & Social Media Powerhouse, Peter Shankman (Part 1 of 2)

Critical Mention

You are known for your best-selling book on customer service, “Zombie Loyalists.” Have you had any particularly memorable (good and bad) customer service experiences? Over your international travels, which countries impressed you with their customer service and why? Companies need to do their homework.

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Introducing the Marketing Artificial Intelligence Conference (MAICON)

PR 20/20

Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Agency executives. Improve AI: Monitor, measure and adapt based on performance.

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30 Days of Planning in 3 Hours: How We Accelerate Marketing Strategy and Success for Clients

PR 20/20

The live workshop format helps organizations plan faster, experiment more efficiently and adapt constantly to accelerate success. Since we first presented the concept at INBOUND 2015 , we’ve helped corporations, agencies and nonprofits achieve results faster by conducting hackathons. Based on a 3-hour workshop. 30 minutes).

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. Build a Better Agency Summit. This event is created for leaders or owners in small to mid-sized agencies. Sound like you?

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10 Must-See Presentations at #CMWorld 2016

Beyond PR

With more than 80 sessions and workshops from around the world, #CMWorld packs a year’s worth of content inspiration into four days. How to Use Customer Service and Community to Create Killer Content. Marketers are in the business of creating content that converts customers. – 11:50 a.m. – 12:50 p.m.