Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. My daily newspaper of choice is…The Wall Street Journal. The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”.

Interviews 98

Interviews Publicity Technology Social Media 98

Cision

MARCH 30, 2016

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. Given my background and our legislative successes, I feel like we are in a unique position to expand our public affairs practice. . Rapid Fire Round.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Stuart Bruce

JUNE 24, 2015

The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Paul Holmes says that “public relations finds real stories and shares them. Advertising makes stories up and shares them.” Now I agree with that, but my issue is so what? That’s not new.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Ethical Voices

AUGUST 29, 2022

I’m a former journalist turned public relations practitioner. I spent the first third of my career working for newspapers. In the newspaper business, I did have one, and I really thought I’d lose my job over it. The publisher of the newspaper wanted me to do one story that just crossed a line for me.

Ethics 91

Ethics Groups Handbook Education 91

NewsWhip

JUNE 23, 2021

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? This is where you have an industry that may not be forefront every day, but has a huge public affairs consequence that needs to be evaluated through our geopolitical risk framework.

Data 78

Data Media Analytics Energy 78

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners? Rapid Fire Round.

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120