Mon.Nov 23, 2020

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PR And Communications Trends For 2021

ImPRessions - Crenshaw Communications

In PR and elsewhere, 2020 has been a year like no other. Even the Oxford English Dictionary is at a loss for words to describe it. If we could wipe it off the calendar and start again, most of us probably would. So, the sooner we finish our 2020 roundup posts and forecasts for the coming year, the quicker we can put it all behind us. The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up

Trends 407
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PR and Journalism – Symbiotic or Divided?

Ronn Torossian

Although most people associate him with circuses, P.T. Barnum is also acknowledged by many experts as being one of our country’s first successful PR practitioners. PR’s come a long way since then. Though symbiotic, the relationship between PR professionals and journalists has survived over the decades even though today’s media’s speed and diversity appear to […].

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What to Expect for 2021: Key Takeaways from the 2020 Comms Report

Cision

Key takeaways from our 2020 Comms Report to help you plan for 2021.

Report 381
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8 Writing Tips I’m Thankful for This Year

PRSay

At Wylie Communications, we’re getting ready for our 2021 Master Classes. With that in mind, I wanted to share some of my favorite slides from our workshops: Make sound bites sound better. One-quarter of journalists rank quotes as the least important element in a news release — after the boilerplate and the dateline. Make yours short, rare and memorable, and also sound like a real person said them.

Writing 197
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 With that said, have you ever wondered how to write a compelling press release? Have you considered best practices when it comes to pitching your news to journalists to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each of each piece of news you pitch!

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What to Expect for 2021: Key Takeaways from the 2020 Comms Report

Cision

Key takeaways from our 2020 Comms Report to help you plan for 2021.

Report 296

More Trending

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Media Moves at The Star Tribune & Modern Retail, CBS Boston Names News Director

Cision

Michael Waters joins Modern Retail, Nicole Norfleet, Kavita Kumar, Dee DePass, Jacky Crosby all have new beats at The Star Tribune, and more.

Retail 120
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How PR strategies can help expand your small business

Agility PR Solutions

Ensuring that you’re constantly attracting new customers and gaining their loyalty is one of the most important things you can do to expand your business. One of the best ways to accomplish this is through public relations, the process of earning free advertising through building trusted relationships. While you may think that only the biggest […].

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Media Moves at The Star Tribune & Modern Retail, CBS Boston Names News Director

Cision

Michael Waters joins Modern Retail, Nicole Norfleet, Kavita Kumar, Dee DePass, Jacky Crosby all have new beats at The Star Tribune, and more.

Retail 120
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Charlene Wheeless: Her Story. Her Purpose

Culpwrit

By Elizabeth Korda Oftentimes, we find ourselves in the least imaginable places. Our hopes and dreams of becoming one thing transforms into potential we never thought we would reach. However, when we reach our peak, sometimes we still don’t feel that we have gained anything at all, especially, when we begin to lose ourselves. But […]. The post Charlene Wheeless: Her Story.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Digital and Omnichannel – More Important Than Ever

5W PR

With online buying and pickup in-store options higher than ever, CMO attention must also accelerate digital and omnichannel content marketing strategies. Before the pandemic, less than three-fourths of the top ten retailers out of 125 identified by multichannel consultancy firm FitForCommerce had been employing omnichannel best practices. The annual study was started five years ago, and the latest discovery revealed that best practices were only being used by 66% to 73% of the top ten, a decline

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#MediaMonday – Ian Schwartz

HMA Public Relations

Happy Media Monday! Today's feature comes from Ian Schwartz, the morning meteorologist with CBS 5/ 3 TV. Learn more about him in today's post. The post #MediaMonday – Ian Schwartz appeared first on HMA Public Relations.

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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

24.11.2020. The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. He also commented on the pros and cons of changes in the PR business that occurred after the pandemic. - Mr. Behar, only a few days ago you were re-elected President of the World Communication Forum in Davos.

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Solve for the Customer: Digital Strategy, Technology, Story

PR 20/20

This year, the world changed. And while growth slowed for many companies, the need for incredible digital experiences has accelerated. It’s a trend we don’t see scaling back anytime soon. In fact, as more businesses solve for the digital customer, we see the bar set higher when it comes to delivering an intuitive, personal experience. So, how do you think about digital growth?

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Maxim Behar with Honorary Diploma for Contribution to Bulgarian Education

Maxim Behar

The leading PR expert Maxim Behar received an honorary diploma for his contribution to Bulgarian education based on his participation in the educational project SHORTcut Academy , providing a video lesson in the field of communications. Over 200 schools in Bulgaria received free access to online training on "New rules for communication in the modern world.