Business Wire
MAY 22, 2024
Earnings calls and earnings releases play important roles in investor relations and corporate transparency. Both serve as windows into a company’s financial health, performance, and strategic direction, offering stakeholders vital insights.
Agility PR Solutions
MAY 20, 2024
Times have changed, and social media has transitioned from a traditional broadcasting platform into a vibrant and engaging space where brands and individuals are able to foster genuine connections and build loyal communities around their values. But why community? An engaged community results in not just a heightened sense of brand awareness and loyalty but […] The post 10 tips for cultivating real connections & building a loyal community on social media appeared first on Agility PR S
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Prowly
MAY 17, 2024
The PR software market gives you a wide range of options to choose from – and a hard time to choose the best one for you. This article aims to help you make the right pick with a comprehensive comparison of the best Meltwater alternatives. Who is the competition for Meltwater? Prowly Muck Rack Cision […] The post Top 5 Meltwater Alternatives in 2024 appeared first on Prowly Blog.
Steve Barrett on PR
MAY 17, 2024
After a tough year of global economic uncertainty and geopolitical turbulence the range, profile and contribution of the PR profession across numerous metrics was impressive to see.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Sword and the Script
MAY 21, 2024
Gartner survey shows B2B marketing leaders divvy up ‘anemic’ marketing budgets, which are at the lowest levels in four years If it feels like your marketing budget is tight, you are not alone. Marketing budgets are at their lowest point since businesses slashed budgets following the pandemic. That is according to Gartner, which published a new poll of 395 CMOs across North America and Europe.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
MAY 19, 2024
Besides the clear images of those piles of money saved by getting AI fully operational in their companies, business leaders have been rather vague about communicating their strategic vision for their fully realized AI-empowered entities of the future, according to new research from comms giant WE Communications—and the firm identifies a set of communications strategies […] The post Brands in motion: New WE Communications research shows lopsided AI vision-to-action gap—and 4 ways comms can
Prowly
MAY 17, 2024
You’ve surely heard about big influencers that earn tons of money on collabs with brands. But have you considered the power of micro-influencers? A whopping 82% of consumers stated that a recommendation from a small influencer is more reliable to them. So if you are looking for solid authority and a reliable image that will […] The post Why Micro-Influencers Should Be a Part of Your PR Strategy (w/Tips & Examples) appeared first on Prowly Blog.
Presspage
MAY 22, 2024
The Reality of Overwork and Stress The latest research from PRCA and CIPR trade groups in the UK reveals some shocking stats: 33% of industry professionals report having been diagnosed with a mental health condition, up by eight percentage points in just a year. Even more concerning is that 91% of survey respondents have experienced poor mental health in the past 12 months - a figure that hasn’t changed in almost 5 years.
Contently - Strategy
MAY 20, 2024
Most of us content marketers consider the content side of SEO at the very beginning of any project; we’ve become adept at marrying ideas with the right keywords, information, and heading structures so that the message and SEO go together harmoniously—like peanut butter and jelly. Technical SEO, on the other hand, might not be as fully understood. We know it’s important, but it’s often left up to SEO or IT teams, who may (or may not) have a comprehensive understanding of the broader marketing str
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
5W PR
MAY 21, 2024
Innovation is key in the tech industry, constantly pushing boundaries and shaping the future. Tech public relations must also evolve to keep up with this dynamism. Press releases and generic media engagements are no longer sufficient; a more strategic and data-driven approach is now necessary to leverage emerging trends effectively. From intuition to insights PR has evolved from instinct and media connections to data-driven strategies.
Agility PR Solutions
MAY 21, 2024
Every marketing professional knows the importance of public relations. But with more methods of outreach than ever, and with marketing teams often spread remotely, effective PR becomes more challenging. That’s why it’s vital to have the best PR tech to support your goals. But if you’re stumped about where to start, don’t worry. In this […] The post 8 tools you need to build an effective PR tech stack for digital communications appeared first on Agility PR Solutions.
Prowly
MAY 17, 2024
A positive reputation in public relations isn’t merely an advantage; it’s a cornerstone of business success, especially since 95% of customers trust corporations that are well-regarded. Effective reputation management is key to keeping your business growing and on the right track. Learn proven strategies for managing brand reputation and building trust with your customers, using […] The post Reputation PR: Effective Strategies & Management Tips (w/ Examples) appeared first
NewsWhip
MAY 20, 2024
We’ve just published our second report — Hindsight to foresight: Taking a proactive approach to purpose and polarization — in partnership with Stephen Waddington. Building off the work of our first report together on the role of communications and the management function , this new piece of research investigates the role of corporate communications and insights in helping companies manage social and political polarization.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
PRSay
MAY 17, 2024
Two bipartisan lawmakers have drafted legislation to retire a 28-year-old provision that shields Big Tech companies from liability for the material that people post on their platforms. Reps. Cathy McMorris Rodgers (R-Wash.) and Frank Pallone Jr. (D-N.J.) co-authored a Wall Street Journal Op-Ed on May 12, arguing that Section 230 of the 1996 Communications Decency Act “is now poisoning the healthy online ecosystem it once fostered.
5W PR
MAY 20, 2024
The dynamism of the financial technology industry is fueled by disruptive thinking and innovation. A vibrant playground for agile start-ups, the sector continually challenges traditional institutions with its slick applications and unique financial products. However, the industry’s rapid evolution often creates tension with regulatory bodies. These entities, responsible for protecting consumers and maintaining financial stability, may appear to be creating impediments to progress.
Agility PR Solutions
MAY 20, 2024
If you operate in the PR industry, one thing is for sure: your stakeholders are a vital part of your company. They are a diverse group of people who can significantly influence the way a project is carried out and, ultimately, its success. For this reason, making sure that your stakeholders are engaged throughout the […] The post 5 steps for creating a successful stakeholder engagement plan appeared first on Agility PR Solutions.
Prowly
MAY 16, 2024
Did you know that 88% of people check their email multiple times per day? And despite that, you’re still not getting in touch with the right people. The problem may lie in the kinds of tools you’re (not) using and today we’re going to help you with just that. Here are some tools that will […] The post 20 Best Outreach Tools for PR, Sales and Marketing – a 2024 List (w/ Features & Pricing) appeared first on Prowly Blog.
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and
HMA Public Relations
MAY 20, 2024
Meet Drew Goretzka, the economic development reporter for Albuquerque Business First, in this #MediaMonday feature! Find out how Drew went from creating his own family newspaper to reporting on key industries in New Mexico in this post.
OnePitch
MAY 16, 2024
A lot of folks in comms roles come from diverse backgrounds, from journalist, to project and program management, to social media and more. There isn't one set of skills needed to "win" at practicing PR, rather, there are a host of skills that we employ to help us be successful in this field and beyond. Regardless of how you ended up in the comms or PR field, how long you've been practicing in the industry, or where you intend to go next with your career, this dynamic field gives us some pretty g
PR in High Definition
MAY 22, 2024
When your organisation is gearing up for a rebrand, it can feel like you’re walking a tightrope. How do you balance maintaining your current brand’s presence while preparing for a new identity? The journey of rebranding is intricate, requiring a nuanced approach to PR and communications that keeps your audience engaged and prepares them for change – all without losing momentum.
Agility PR Solutions
MAY 20, 2024
As tech improves and makes the workplace more efficient and productive, so too does the danger potential. Our risk vulnerability has gone next-level with the rise of deepfakes, thanks to the sophistication of today’s e-predators in the age of AI. Ensuring the safety of individuals, as well as that of brands and businesses, is twofold: […] The post Deepfake fears spur calls for more AI regulation: Most worry about falling victim, while others overestimate their savvy—here’s what brands can
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Communication professionals can sometimes face difficult questions from internal stakeholders about the impact of their PR marketing initiatives. We know that nearly half of these professional say they need help with turning their PR data into actionable insights; and at least 20% don’t think they can measure their campaigns at all—but what if we told you all these obstacles can be easily combatted if you implement a few key habits.
Prowly
MAY 16, 2024
Forget the generic press releases and social media blasts of yesteryear. This year, it’s your time to shine and create catchy content for Special Days you want to celebrate – based on PR experience and data. We’ve got you covered and have prepared a list of days you should mark in your PR calendar for […] The post The Ultimate PR Calendar for 2024: Special Days, Holidays & Events appeared first on Prowly Blog.
Culpwrit
MAY 22, 2024
When it comes to summer jobs, several surprises popped up in the latest summer employment survey by WalletHub. The personal finance search engine/social network analysis ranks 182 cities from best to worst for summer jobs in 2024. Topping the list is Columbia, MD, while Los Angeles comes in at #145, Chicago #151 and New… Continue reading Don’t Give Up: Summer Job Searches Tougher in 2024, But Plenty Still Exist The post Don’t Give Up: Summer Job Searches Tougher in 2024, But Pl
5W PR
MAY 17, 2024
The RSA 2024 conference, one of the premier events in the cybersecurity industry, was overwhelmingly centered around the topic of artificial intelligence (AI). With nearly 100 sessions dedicated to AI, the event underscored the profound impact AI is having on the cybersecurity landscape. Here are the top takeaways from the conference: AI: A Double-Edged Sword in Cybersecurity New Security Threats and Enhanced Protection: AI’s dual role in cybersecurity was a major theme at RSA 2024.
NewsWhip
MAY 16, 2024
With CrowdTangle being deprecated in August 2024, many newsrooms are seeking an alternative for their social media news gathering, multichannel audience development, competitive benchmarking and developing ideas from social media trends. I recently spoke to Chris Miles , the former Head of Strategy and strategic partnerships lead at CrowdTangle, as well as many top newsroom executives.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Agility PR Solutions
MAY 21, 2024
You don’t have to be a basketball fan to be aware of Caitlin Clark, the phenom Iowa graduate who is already making plenty of noise in the WNBA—and a lot of that noise is coming from cash registers across the country, where ticket sales are exploding, both at her new team’s Indiana home court and […] The post “Caitlin-mania” has elevated women’s sports in the US, and interest is growing worldwide—but the road to equality remains long appeared first on Agility PR Solutions.
Axia PR
MAY 21, 2024
A step-by-step guide to amplify your earned media coverage to reach a wider audience. Securing a story in a priority outlet or being featured on TV is a huge win, but many business leaders make the mistake of thinking publication is the final step, when really there are several steps after earning media coverage to see the highest return on investment.
OnePitch
MAY 21, 2024
Kelsey Ramirez is an associate, strategic initiatives, at Fox Business, where she edits the team’s coverage about personal finance.
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