Karen Freberg

JANUARY 14, 2021

Happy 2021! We have a bit more now in 2021 to tie into current industry trends. From being productive in research, having a reputation in the industry, and have social proof of your work in the industry amongst other things. storytelling, etc) to the dark side of social media (ex. TEN YEARS?! Where did the time go?

Social Media 88

Social Media Media Resources Creativity 88

Landis PR

DECEMBER 4, 2023

billion in 2021. Machine vs. Man: Does AI Efficiency Trump Human Creativity? Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling. In fact, the global market for AI in marketing is likely to reach $107.5 billion by the year 2028 —a more than sevenfold jump from just $15.8

Marketing 59

Marketing Content Marketing Storytelling B2B 59

wiredPRworks

MAY 13, 2022

His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. About Barbara Rozgonyi.

Social Media 52

Social Media Corporate Communications Media 52

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 187

Marketing Content Marketing Data Social Media 187

Prohibition

JUNE 27, 2023

million users in 2021. By showcasing behind-the-scenes footage, product launches, and creative storytelling, luxury brands can captivate their followers and build brand loyalty. This social media channel has become particularly popular among Gen Z, who make up a significant portion of its user base.

Brand 71

Brand Branding Marketing Fashion 71

wiredPRworks

MAY 23, 2022

Two years later, this list also landed me a place as the LinkedIn expert in Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click by Larry Weber. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Contently - Strategy

APRIL 19, 2021

Based on what I’ve seen, TikTok may not be right for every B2B brand, but if they’re looking for some new and creative opportunities that just make sense , here’s how they can join the platform without ruining it. At Contently, I think you know how much we value storytelling by now. Embrace emotional targeting.

B2B 111

B2B Brand Branding B2C 111

NewsWhip

JULY 29, 2021

JUNE 30, 2021 | 11:30am EST / 4:30pm GMT. Senior Vice President and Director of Strategic Intelligence, Brian Mossop, joins NewsWhip’s CEO, Paul Quigley, to discuss some of the ways that prediction can be used in advanced brand reputation forecasting. Measuring brand reputation | Jump to text. Watch webinar. Read transcript.

Brand 78

Brand Branding Marketing Data 78

NewsWhip

MARCH 31, 2021

MARCH 26, 2021. As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing. Are you thinking more about reputation dimensions of it sooner? Watch webinar. Read transcript.

Advertising 131

Advertising Advertising Data Reputation 131

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.”

Writing 190

Writing Communications Marketing B2B 190

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. PR agencies will be using more and more tools for handling the routines while concentrating on the creative jobs.”. Like 2020 and 2021, 2022 will be a year of great uncertainty. Photo courtesy of Unsplash. What a year!

Trends 52

Trends Trade Shows Agency Communications 52