Stephen Waddington

JULY 1, 2021

These include failures of systems, including the Post Office Horizon scandal, and the misuse of personal data such as the facial recognition system removed from London’s King’s Cross in 2019 amid protests from the public and privacy campaigners. However, data breaches or leaks have become commonplace.

Corporate 141

Corporate Report Privacy Government 141

PR 20/20

JULY 30, 2019

To kick off MAICON 2019, Paul Roetzer hit the audience with a stat that proves why it’s important to become and AI pioneer. Mitch Joel captivated attendees when he revealed 31 million Americans are predicted to shop via smart speaker in 2019. During a panel surrounding Ethics and Artificial Intelligence, RJ Taylor kept it simple.

Case Study 50

Case Study Privacy Data Technology 50

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. MAICON takes place July 16 - 18, 2019 at the Huntington Convention Center of Cleveland. Are you ready? Is your company ready?

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

OCTOBER 10, 2019

Regardless of whether marketers embrace AI, it is accelerating change in the industry and transforming careers along the way: Consumers will demand greater personalization, while wanting to control their data and privacy. Some marketers even choose to ignore it because they perceive the topic to be too abstract.

Case Study 42

Case Study Storytelling Study Engineering 42

PR in High Definition

DECEMBER 17, 2018

And we’re sure that 2019 will be no different; in fact, here’s how we think it’ll shape up. FAANGs will keep being bitten : Governments will continue to see privacy and data handling infringements and continue to prosecute brands like Facebook, Apple, Amazon, Netflix and Google – but the megabrands will also throw their weight around.

Trends 48

Trends Privacy Ethics Government 48

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences. The good news?

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

DECEMBER 26, 2023

Authentic storytelling continued to excel “For PR, authentic storytelling will continue to excel as consumers seek honest, genuine experiences and solutions. The prevalence of AI will increase but best, consumers and journalists will come to expect it, along the lines of having eco-friendly packaging. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190