PR 20/20

AUGUST 22, 2017

Editor's note: This post was originally published in May 2013, and was updated in August 2017 per latest best practices and data. HubSpot’s 2017 State of Inbound Marketing annual report asked marketing teams about their top challenges. Human Resources is uneasy about adopting an employee social media policy. Who will own this?

Marketing 87

Marketing Resources Technology Internal 87

Reputation Us

SEPTEMBER 25, 2019

In the past several years, some credit unions have recovered after a fraud – including Navy Federal Credit Union after a $3 million home equity loan fraud in 2017, and Alliant Credit Union after a huge ID theft scam targeted the credit union in 2017 – by taking these steps: Executives and the fraud department took immediate action.

Reputation 60

Reputation Publicity Crisis Media 60

Cision

DECEMBER 4, 2017

— United (@united) April 10, 2017. It is, therefore, necessary to understand a crisis thoroughly to ensure a timely and correct response. — United (@united) April 11, 2017. Whenever a PR crisis hits social media, people start commenting on the topic immediately. — GitLab (@gitlab) March 17, 2017.

Crisis 271

Crisis Brand Branding How To 271

Prohibition

DECEMBER 17, 2021

Crisis communication is an important part of any business. It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. Who needs crisis communication? So where do you need crisis communication? Managers and supervisors.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2018

That’s the unhappy fate of James Henderson, the former CEO of now-defunct PR and crisis management powerhouse Bell Pottinger. Do right by your employees. When it finally resigned the Oakbay account in 2017, it was too late to save the agency’s reputation. Don’t tarnish your profession.

Reputation 157

Reputation Crisis Management Ethics Agency 157

Maxim Behar

JANUARY 31, 2024

Having couples of university educations, writing numerous of interesting business books, some of them bestsellers in the USA, accumulating huge experience in strategic consulting an crisis management, managing many international communications organization, Behar with no doubt now is one of the global leaders in Public Relations business.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Sword and the Script

DECEMBER 20, 2022

Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas. Employee communication will continue to be a major focus for many CCOs. Shift to recession mode.

Marketing 198

Marketing Content Marketing Data Social Media 198

Maxim Behar

JANUARY 24, 2022

We also provide services such as social media development, content management, creating visuals, and more which keeps updating every week. In 2017, he was inducted into the Global PR Hall of Fame in London as the first-ever East European expert. Soon we were able to take the right management decisions and start consulting clients.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

they weren’t even integrated into the iPhone until 2017. Its 2021 crisis was precipitated in December when founder Vishal Garg fired 900 Better.com employees on a Zoom call, just ahead of a $750 million injection by SoftBank. Employee reaction was also fierce, culminating in a walkout to protest the situation.

Facebook 310

Facebook Crisis Employee Government 310

Communications Conversations

FEBRUARY 13, 2017

It was 84 Lumber’s “Mother/Daughter” spot–and it was focused squarely on helping 84 Lumber hire and recruit prospective employees. Prospective employees can even fill out a quick form to request a recruiter contact them and help them identify the right opportunity at 84 Lumber. Interesting, right?

Case Study 68

Case Study Employee Crisis Management Policies 68

Sword and the Script

DECEMBER 12, 2017

9) Crisis management grows exponentially. The market for crisis management PR services will continue to grow exponentially, particularly in the area of crisis preparedness/planning/training.”. Jonathan Bernstein | Bernstein Crisis Management, Inc. Forrester: 20-Year Predictions [by George Colony].

Marketing 109

Marketing Content Marketing Crisis Management Data 109